Marketing Specialist

Safe-Guard Products International LLC • Atlanta, GA

7d • Hybrid

About The Position

The Safe-Guard Marketing team guides and supports Safe-Guard clients in the omnichannel (online and in-showroom) education and retail sale of branded vehicle protection products. The marketing team establishes best practices, develops branded creative support for our clients, and seeks to identify new opportunities to help grow dealer awareness and participation through B2B campaigns. Marketing is also responsible for B2C campaigns that build consumer awareness and consideration for our products. The Marketing Strategist reports directly to the Marketing Supervisor and will manage a portfolio of accounts.

Requirements

• Experience in marketing, project management, or a related role within a marketing or creative environment.
• Strong organizational and time management capabilities.
• The Marketing Strategist must also be comfortable using AI to improve project efficiencies, analyze large sets of customer data, and optimize messaging.
• Exceptional communication and interpersonal skills.
• Proficient with project management tools, Wrike preferred.
• Ability to work both in a team and independently.
• Must be authorized to work in the U.S
• Must be able to successfully pass a background check

Nice To Haves

• The person for this role is creative, strategic, and a strong project manager (comfortable with Wrike or similar platform).

Responsibilities

• Executing new product launch campaigns and serve as the main point of contact for in-house and external designers and writers to produce engaging marketing materials that deliver on the marketing and sales strategy.
• Campaigns will be a mix of tactics, including but not limited to print, digital, video, event, and account-based marketing.
• Act as the brand expert of their accounts (knowledgeable on the Safe-Guard products sold), conduct competitive research, and maintain a pulse on marketing trends.
• Use that knowledge to make strategic marketing and sales enablement recommendations.
• The Marketing Strategist must be good at building working relationships, creative problem solving, and working in a fast-paced environment.

Benefits

• Medical, Dental, and Vision Insurance
• Flexible Spending Account
• Health Savings Account
• 401(k) Plan with Company Match
• Company-paid Short-Term and Long-Term Disability
• Company-paid Life Insurance
• Paid Holidays and Vacation
• Employee Referral Program
• Employee Assistance Program
• Wellness Programs
• Paid Community Service Opportunities
• Tuition Reimbursement
• Ongoing Training & Personal Development

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed