Marketing Specialist (Full-time; Hybrid)

Mainstreet Credit Union LimitedSarnia, ON
CA$70,073 - CA$87,591Hybrid

About The Position

Mainstreet Credit Union is actively seeking an experienced Marketing Specialist to join their growing team. This role is responsible for delivering on the execution of marketing initiatives, campaigns, and projects across the organization. The Marketing Specialist will work with internal team members, stakeholders, and external partners to ensure deliverables are coordinated, complete, accurate, and ready for market. The role connects work across channels and initiatives, applying sound judgment to ensure messaging is clear, consistent, and aligned throughout execution.

Requirements

  • Post-secondary education in business, marketing, communications, or a related field
  • Minimum 4 years of hands-on experience within a marketing team, supporting and executing campaigns and ongoing marketing activities
  • Experience working across both traditional and digital marketing environments
  • Strong writing and communication skills, with the ability to support clear, relevant marketing messaging
  • Strong understanding of marketing analytics and performance tracking, with the ability to use insights to support and improve marketing execution
  • Experience supporting website updates and managing content within a CMS, with an understanding of how content structure and user experience impact performance
  • Ability to take initiative, think critically, and work independently in day-to-day execution
  • Strong organizational skills with the ability to manage multiple priorities, coordinate timelines and approvals, and use workflow or project management tools to support marketing delivery.
  • Proficiency with Microsoft Office (Outlook, Word, PowerPoint, Excel) and familiarity with marketing tools such as email platforms, content management systems, or CRM tools
  • Experience using Adobe Creative Suite (Photoshop, Illustrator, or similar) is required to support basic design edits and updates; advanced design experience is not required

Nice To Haves

  • Video editing experience is considered an asset
  • Experience in financial services or a regulated industry is considered an asset

Responsibilities

  • Deliver on the execution of marketing initiatives, campaigns, communications, and projects across digital, traditional, and in-branch channels.
  • Ensure deliverables are complete, aligned, accurate, and ready for review and launch.
  • Coordinate timelines, handoffs, and approvals, maintain visibility over assigned work, identify gaps or inconsistencies, and bring forward practical solutions as needed.
  • Act as a marketing point of contact for assigned organizational initiatives, product-related projects, and internal requests.
  • Work with marketing team members, internal departments, and external partners to gather and clarify requirements, align timelines, coordinate next steps, and ensure marketing deliverables are practical, aligned, and executable.
  • Support execution across traditional and digital marketing channels, including in-branch, print, broadcast, web, email, and digital environments.
  • Ensure materials are adapted appropriately for each channel and meet placement, timing, and production requirements.
  • Develop and refine member-facing communications, including web, email, in-branch, and traditional marketing materials.
  • Ensure messaging is clear, relevant, brand-aligned, and appropriate for the channel and member interaction.
  • Contribute to high-quality, well-executed marketing work by applying learnings from past initiatives, identifying opportunities to improve processes or communications and bringing forward practical recommendations and best practices to the team.
  • Perform other related duties as assigned to support the marketing team and organizational priorities.

Benefits

  • Eligible for a discretionary annual bonus based on individual and organizational performance.
  • Commitment to continuous learning
  • Workplace that values diversity, promotes equity, and fosters inclusion
  • Equal opportunities for all
  • Culture where every individual feels valued
  • Accommodation is available upon request for candidates taking part in all aspects of the selection process.
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