Marketing Specialist

Midwest Heritage, A Hy-Vee CompanyWest Des Moines, IA
Onsite

About The Position

At Midwest Heritage, the core of our culture is taking care of the customer and taking care of each other. Our employees appreciate that their contributions make a direct impact on the success of our business as well as their own personal and professional growth. This role collaborates with leadership in planning, coordinating, and implementing advertising and marketing initiatives. The Marketing Specialist develops, designs, and implements communications and marketing programs and materials for Midwest Heritage.

Requirements

  • High school diploma or equivalent.
  • Two plus years of related experience.
  • Demonstrated expertise in Microsoft Office, Adobe Creative Suite, and Canva.
  • Proficient computer skills, including current social media platforms and must be proficient in Microsoft Office, Adobe Creative Suite and Canva.
  • Ability to interpret reports and develop marketing initiatives in response.
  • Excellent organizational and time management skills.
  • Excellent interpersonal skills; ability to relate to and interact with other people in a friendly, professional manner.
  • Ability to identify problems, develop and execute solutions.
  • Commitment to the Midwest Heritage mission and willingness to promote the values of the company.
  • Proficient with marketing concepts and ability to successfully utilize concept in a creative and business mindset.

Nice To Haves

  • College degree in a related field is preferred.
  • Bachelor’s degree in related field preferred.
  • Previous banking experience is a plus.

Responsibilities

  • Develops, designs, and implements marketing programs and materials for Midwest Heritage that effectively create brand awareness.
  • Conceptualizes visuals based on requirements.
  • Prioritize and manage multiple projects within project and campaign specifications.
  • Coordinates company promotions and special events that create brand awareness and promote marketing efforts.
  • Responsible for maintaining marketing briefs and campaign recaps to improve marketing efforts.
  • Creates, designs and manages communication and other marketing collateral for website, social media, presentations, newsletters, meetings, career fairs, customer surveys, etc.
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