Marketing Specialist

Reed Technology • Dayton, OH

3d

About The Position

About the Role The Marketing Specialist, Field Marketing supports regional revenue growth by executing targeted marketing programs aligned directly to sales priorities. This role partners closely with regional sales teams to drive leads, pipeline, and POS, turning field activity into measurable business impact. This is not an events‑only role. Field Marketing is accountable for results. What You’ll Do Execute regional marketing plans aligned to Small Law growth priorities Partner with sales to support lead generation, pipeline acceleration, and renewals Coordinate and support in‑person and virtual programs (CLEs, lunches, demos, regional events) with clear follow‑up and measurement Support account‑based marketing (ABM) initiatives for priority and at‑risk accounts Develop and adapt regionally relevant, sales‑ready materials (talk tracks, one‑pagers, follow‑up assets) Track and report on performance metrics including leads, engagement, and POS Manage regional budgets and ensure activities align to ROI expectations Collaborate with demand gen, digital, and content teams to ensure consistency and impact What Success Looks Like Marketing programs are clearly tied to sales outcomes Sales teams actively use and request Field Marketing support Regional activity converts into qualified leads and pipeline Programs are executed with discipline, follow‑up, and accountability What You Bring 2–4 years of experience in marketing, field marketing, or demand generation Strong interest in sales‑aligned marketing and revenue accountability Experience supporting events, campaigns, or ABM initiatives Comfort working cross‑functionally with sales teams Ability to manage multiple initiatives and priorities simultaneously Strong communication, organization, and follow‑through U.S. National Base Pay Range: $53,900 - $89,800. Geographic differentials may apply in some locations to better reflect local market rates. We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120. Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here. Please read our Candidate Privacy Policy. We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. USA Job Seekers: EEO Know Your Rights. LexisNexis Legal & Professional is a leading global provider of legal, regulatory and business information and analytics that help customers increase productivity, improve decision-making and outcomes, and advance the rule of law around the world. We help lawyers win cases, manage their work more efficiently, serve their clients better and grow their practices. We assist corporations in better understanding their markets and preventing bribery and corruption within their supply chains. We partner with leading global associations and customers to help collect evidence against war criminals and provide tools to combat human trafficking. We endeavour to advance the rule of law across the world.Our teams are combining unparalleled legal and business information with analytics and technology to advance what’s possible for the way our customers work and to advance what’s possible in the world by strengthening the rule of law.

Requirements

• 2–4 years of experience in marketing, field marketing, or demand generation
• Strong interest in sales‑aligned marketing and revenue accountability
• Experience supporting events, campaigns, or ABM initiatives
• Comfort working cross‑functionally with sales teams
• Ability to manage multiple initiatives and priorities simultaneously
• Strong communication, organization, and follow‑through

Responsibilities

• Execute regional marketing plans aligned to Small Law growth priorities
• Partner with sales to support lead generation, pipeline acceleration, and renewals
• Coordinate and support in‑person and virtual programs (CLEs, lunches, demos, regional events) with clear follow‑up and measurement
• Support account‑based marketing (ABM) initiatives for priority and at‑risk accounts
• Develop and adapt regionally relevant, sales‑ready materials (talk tracks, one‑pagers, follow‑up assets)
• Track and report on performance metrics including leads, engagement, and POS
• Manage regional budgets and ensure activities align to ROI expectations
• Collaborate with demand gen, digital, and content teams to ensure consistency and impact

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed