Marketing Specialist

ABILENE MACHINE LLCSolomon, KS
Onsite

About The Position

JOB PURPOSE Produce engaging, relevant and consistent material, articles, social media posts, and graphics – that captures the attention of a target audience to build brand awareness, foster community. And drive user action. This individual will act as the link between our brand and our audience LEVEL OF AUTHORITY This position performs routine duties independently in accordance with established policies and procedures. WORK ENVIRONMENT This position will work in an open office environment and may have frequent interruptions. ESSENTIAL FUNCTIONS Essential Functions include the following. Other duties may be assigned.

Requirements

  • 2-4 years of industry experience
  • Experience creating strong and engaging content
  • A portfolio of applicable outputs
  • An understanding of SEO best proactive
  • Demonstrated excellence in writing, proofreading, and editing.
  • Excellent research, organizational, and time management skills.
  • Strong listening and communication skills.
  • The capacity to work independently and collaboratively.
  • Ability to work efficiently without compromising quality or accuracy
  • Ability to lift, carry, bend, stoop and exert 10 pounds of force occasionally.
  • Position involves sitting for long periods of time.
  • Ability to use computer workstation, including keyboard and visual display terminal.
  • Ability to move about the office to access files and office equipment.
  • The ability to listen to and understand information through spoken words and sentences.
  • Visual ability to see details at close range.
  • Finger, hand, and wrist dexterity.
  • Effective communication / comprenhension skills – verbal and written.
  • Self-motivated and goal oriented.
  • Able to work alone or with minimal supervision.
  • Ability to exhibit good judgement and adaptable to different situations.
  • Time management and organizational skills
  • Must be punctual
  • Confidentiality
  • Ability to communicate effectively, patiently, and courteously.
  • Ability to handle multiple activities or interruptions at once and to work positively and effectively within a team or self–directed.
  • Attention to detail and accuracy.
  • Flexiable to accomodate change in policies or procedures
  • Able to handle constructive criticism and take direction.
  • Good work ethic and with a “positive” attitude.
  • Standard use of office equipment
  • Microsoft software including Excel, Word, and others.

Nice To Haves

  • Bachelors Degree – preferred but not required

Responsibilities

  • Writing, reviewing, editing, and updating content for company websites, marketing materials and similar platforms.
  • Conducting research and interview to learn more about current trends, developments, and perceptions about the agricultural industry
  • Assisting the creative team with the design of promotional materials
  • Using social media to engage consumers, respond to questions or complaints, and promote company initiatives.
  • Collaborating with internal departments to establish campaign objectives, complete tasks, and identify and solve problems.
  • Monitoring social media and company website metrics.
  • Suggesting new ways to promote company offerings and to reach consumers.
  • Utilizing Search Engine Optimization (SEO) methods to increase site traffic.
  • Develop content strategies and maintain a content calendar to align with marketing goals.
  • Ensure all content adheres to company brand guidelines and tone.
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