Marketing Specialist – National Commercial Services (Remote)

First American•Santa Ana, NV

9d•$64,300 - $85,700•Remote

About The Position

The Marketing Specialist will support First American Title’s National Commercial Services marketing team by helping turn marketing strategies into well-executed campaigns, sales-enablement and field marketing resources. The Marketing Specialist will coordinate projects from ideation through production, customization, launch and reporting. This role will support marketing needs across regions and business priorities. The ideal candidate is a strong project manager and versatile marketer who can manage multiple initiatives, develop and adapt content, collaborate with internal partners and create consistency across a complex national organization.

Requirements

Bachelor’s degree in marketing, communications, business or a related field, or equivalent professional experience
3+ years of experience in marketing, communications, campaign execution or project management
Strong writing, editing and content-development skills
Demonstrated ability to manage multiple projects, deadlines and stakeholders simultaneously
Experience coordinating campaigns across email, social media, digital, events or sales enablement
Strong attention to detail and commitment to quality control
Ability to work independently while collaborating with a geographically dispersed team
Strong organizational, communication and problem-solving skills
Proficiency with Microsoft Office, including PowerPoint, Word and Excel
Ability to translate complex information into clear, client-focused marketing content

Nice To Haves

Experience supporting commercial real estate, financial services, title insurance or another business-to-business industry is preferred
Experience working with regional sales teams or field marketing organizations is a plus
Familiarity with marketing automation, email marketing, project-management or content-management platforms is preferred
Experience interpreting basic campaign performance metrics and preparing marketing reports is preferred

Responsibilities

Partner with Regional Marketing Managers to execute marketing campaigns and business-development initiatives
Manage project timelines, deliverables, and stakeholder communication
Develop first drafts and adapt approved messaging for email, social media, presentations, landing pages, events and sales materials
Customize existing campaigns and assets for specific regions, audiences and sales teams
Coordinate with creative teams, marketing operations, and other internal partners
Support event marketing, including invitations, promotional materials, presentations and follow-up communications
Review deliverables for brand consistency, accuracy, formatting, links and required disclosures
Compile campaign performance data and assist with post-campaign reporting and summaries
Identify recurring requests and recommend opportunities to create reusable templates, toolkits or standardized processes
Provide flexible support based on business priorities, deadlines and team capacity
Help improve consistency, efficiency and collaboration across regional marketing initiatives