Marketing Specialist

CBN•Virginia Beach, VA

10d•Onsite

About The Position

The Marketing Specialist will coordinate the production of multi-faceted direct mail projects from conception and design stage to delivery of completed product. This process includes creation of audience, component design analysis and approvals, print production, quality control, mail insertion, and adherence to all postal regulations. This is for all assigned direct mail projects going to Sepire and internal print jobs. Post-production includes analysis and the recording of mailing statistics. Serving in this position facilitates ministry activities and contributes to CBN’s Biblical mission to advance the Gospel of Jesus Christ worldwide. The salary range for this position is $46,000-$50,000 annually. Final compensation within this range will be determined based on a combination of education, relevant experience, and demonstrated skills aligned with the role requirements. CBN is a global nonprofit ministry demonstrating the love of God by sharing the Gospel through digital content, traditional media, and humanitarian aid. Headquartered in beautiful Virginia Beach, VA, CBN offers a professional and rewarding work environment, competitive salary, and benefits package to include healthcare for full time positions.

Requirements

3-5 years’ experience in digital marketing
Experience managing digital campaigns (PPC - Google / Microsoft Ads, Social – Facebook, Instagram, Twitter, YouTube, etc.)
Knowledge of Google or Adobe Analytics reporting or related analytics tool
Data-driven critical thinker with high proficiency in spreadsheets combined with strong analytical skills and accuracy
Strong project management and organizational skills with keen attention to detail
Strong interpersonal skills with ability to establish professional rapport with all levels of CBN staff and external partners/vendors
Flexible with ability to work well under pressure and consistently meet deadlines
Self-starter with ability to work independently, remain eager to learn, and collaborate as an effective member of a team
Bachelor's degree in Marketing, Business, Communications or related field desirable

Nice To Haves

Knowledge of SEO and video optimization for news or broadcast media, a plus
Prior experience in media relations, a plus

Responsibilities

Coordinate the production of multi-faceted direct mail projects from conception and design stage to delivery of completed product.
Manage audience creation, component design analysis and approvals, print production, quality control, mail insertion, and adherence to all postal regulations for assigned direct mail projects and internal print jobs.
Perform post-production analysis and record mailing statistics.
Facilitate ministry activities and contribute to CBN’s Biblical mission.
Demonstrate a Christian example, attend, and actively participate in scheduled chapels, prayers, and other spiritual activities.