Marketing Specialist - Communications

Fox Factory•Duluth, MN

13d•Onsite

About The Position

Responsible for creating engaging written content to grow target audiences across multiple channels and brands.

Exceptional writing, research, and communication skills.
Creativity and adaptability.
Strong understanding of the target audience and industry trends.
Internet savvy, strong knowledge of social media and related apps.
Excellent presentation and inter-personal skills.
Highly organized, creative and able to juggle many projects simultaneously.
Work autonomously when needed to push projects through tight timelines.
Bachelor’s Degree in Marketing or related area preferred, or equivalent experience
3+ years of marketing experience in written communications.

Strong software skills: Microsoft Office, Adobe Creative Suite, and aptitude for learning new software.
Writing experience or familiarity with automotive aftermarket preferred.

Write engaging, SEO-optimized blog articles that support customer education, product discovery, and brand authority
Develop clear, compelling product descriptions that highlight features, benefits, and use cases
Translate technical product details into customer-friendly language
Maintain consistent brand voice and messaging across all written content
Conduct keyword research to identify content and optimization opportunities
Optimize existing and new content for on-page SEO (titles, meta descriptions, headers, internal linking, etc.)
Collaborate with marketing and ecommerce teams to align content with SEO and acquisition goals
Monitor performance and recommend improvements based on rankings, traffic, and engagement data
Support content planning aligned with product launches, campaigns, and seasonal initiatives
Partner with designers, product managers, and digital marketers to bring content to life across channels