Marketing Services Representative- Corporate Marketing & Branding

Great American Insurance Company•Cincinnati, OH

11d•Hybrid

About The Position

Great American Insurance Group is seeking a Marketing Services Representative to join their Corporate Marketing & Branding department. This role serves as a trusted marketing advisor to business units, helping to connect people, ideas, and resources to bring marketing initiatives to life. The representative will work closely with business stakeholders to understand their objectives, identify opportunities, and guide marketing initiatives from concept through execution. This position offers broad exposure to the organization, involvement in a variety of marketing campaigns, and the chance to ensure business goals are translated into effective marketing solutions. The company culture emphasizes connection, shared learning, and strong relationships, with employees expected to be on-site four days a week and one day remotely.

Requirements

Bachelor's degree in Marketing, Communications, Business or a related field, or equivalent experience
Generally, 3+ years of experience in marketing, communications, project leadership, account management or a related field
Strong communication, relationship building and stakeholder management skills
Strong writing, editing and storytelling skills with attention to detail and brand alignment
Experience supporting integrated marketing initiatives across a variety of channels
Strong organizational and project management skills, with the ability to manage multiple priorities and coordinate work across diverse stakeholders and teams
Familiarity with data-driven communication strategies and performance metrics
Applicants must be authorized to work in the United States without the need for current or future sponsorship.

Nice To Haves

Insurance or financial services experience a plus
Experience with Salesforce Marketing Cloud a plus

Responsibilities

Serve as a primary marketing contact for assigned business units, building strong relationships and developing an understanding of their goals, challenges and opportunities.
Partner with business leaders to identify opportunities, develop marketing strategies and recommend solutions that drive business outcomes.
Lead marketing projects from intake through execution, coordinating timelines, resources, stakeholders and deliverables.
Collaborate with Digital Marketing, Creative Services, Corporate Communications, Legal and other internal teams to develop and execute integrated marketing initiatives across video, social media, email, media, web and print platforms.
Track project progress and proactively communicate updates to stakeholders.
Monitor industry trends and market insights to inform marketing planning and decision-making.
Analyze marketing performance data to identify insights, measure effectiveness and recommend opportunities for optimization.
Identify opportunities to improve processes, strengthen collaboration and enhance marketing effectiveness.
Performs other duties as assigned.