Marketing Senior Manager

FOH Inc•USA Remote, US,

34d•$0 - $75,000•Hybrid

About The Position

The Manager is responsible for developing, managing, and executing integrated marketing initiatives that strengthen FOH® brand positioning, support product and sales priorities, and drive measurable business results. This role combines creative marketing ideation, campaign strategy, content development, and project management, owning initiatives from initial concept through execution, launch, optimization, and completion. The Senior Marketing Manager works cross-functionally with Creative, Product, Sales, Digital, CRM, and other internal teams to ensure marketing initiatives are strategically aligned, delivered on time, and executed consistently across channels.

Requirements

Bachelor’s degree in marketing or related field highly preferred
Minimum 6+ years of experience in marketing, brand management, integrated campaigns, or a related field.
Minimum 6+ years experience developing campaigns across digital, social, email, events, and print
Experience within hospitality, foodservice, tabletop, design, luxury, or B2B industries highly desired
Proficient in Microsoft Applications
Expert in project management system
Proficient in CRM systems, HubSpot
Knowledge in design or presentation software, Canva
Demonstrated experience independently managing campaigns from strategy through execution.
Strong project-management skills with experience managing multiple simultaneous initiatives and deadlines.
Exceptional copywriting, editing, and storytelling capabilities.
Ability to translate business and sales objectives into actionable marketing strategies.
Stress and time management skills
Analytical, creative, practical problem-solving skills
Customer service and interpersonal skills
Communicate with excellence and clarity both verbally and in writing
Tech-savviness
Strategic thinking, planning and execution
Ability to re-arrange tasks as priorities change
Provides and follows direction and works under pressure to meet deadlines
Balances quick decision-making with thoughtful judgement
Complete projects as a self-starter with minimum supervision
Mentoring, coaching and leadership skills
Effective presentation and public speaking skills
Strong attention to detail with the ability to balance creative thinking and operational execution.
Organized, action and detail oriented
Demonstrates sound work ethics
Possesses cultural awareness and sensitivity
Highly enthusiastic, positive-minded and composure in challenging situations
Thrives in a goal-driven environment
Nimbleness to respond to everchanging priorities in a high growth environment
Decisiveness
High emotional intelligence
Flexible to work outside normal work hours
Acts and performs with an “ownership mentality”

Nice To Haves

Bilingual in English & Spanish is a plus

Responsibilities

Develop and execute integrated marketing campaigns across social media, email, digital, website, events, tradeshows, print, CRM, and sales enablement channels.
Build campaign strategies including objectives, audiences, messaging, channels, deliverables, CTAs, and KPIs.
Manage campaigns from concept through launch and post-campaign optimization.
Develop marketing strategies supporting product launches, collections, seasonal initiatives, re-engagement, brand awareness, and sales priorities.
Monitor campaign performance and identify opportunities to improve engagement, conversion, and overall effectiveness.
Ensure campaigns connect brand storytelling with meaningful business and sales objectives.
Develop creative marketing concepts that support FOH® brand, product, sales, and business objectives.
Translate marketing priorities into compelling campaigns, activations, content, and customer experiences.
Identify new opportunities for storytelling across digital, social, email, events, print, and sales channels.
Partner with Creative and Product teams to bring campaign concepts to life.
Maintain brand consistency while continuously identifying opportunities to evolve and strengthen marketing communications.
Develop compelling, brand-aligned copy across marketing and sales touchpoints.
Write and edit campaign messaging, product storytelling, social content, emails, website copy, event communications, brochures, presentations, and sales collateral.
Translate product features and technical information into clear, customer-focused benefits and messaging.
Develop campaign headlines, positioning statements, CTAs, and supporting messaging.
Maintain consistency in FOH® brand voice across channels.
Own marketing campaign calendars, project plans, timelines, milestones, and deliverables.
Translate approved strategies into clear, actionable project plans.
Coordinate deliverables across Marketing, Creative, Product, Sales, CRM, Digital, and external partners.
Lead campaign kickoffs and maintain ongoing communication regarding deadlines, dependencies, approvals, and project status.
Proactively identify potential delays or roadblocks and develop solutions to keep projects moving.
Ensure marketing initiatives are completed accurately, efficiently, and on schedule.
Manage multiple concurrent campaigns and priorities in a fast-paced environment.
Review campaign and channel performance against established KPIs.
Use performance insights to recommend campaign, messaging, content, and channel optimizations.
Identify learnings and opportunities that can inform future marketing initiatives.
Partner with Digital and CRM teams to improve targeting, engagement, lead generation, and customer journeys.
Foster independent relationships with all department leaders to ensure all requests submitted through the Cremar ticket system are met.
Attends company events, photoshoots, restaurants/chef tours, and industry events as needed.
Participates in special projects, handles emergency requests and performs other related duties as requested.
Promotes our FOH® culture in all interactions.