Marketing Science Associate Director

Vertex Pharmaceuticals • Boston, MA

2d • Hybrid

About The Position

The Associate Director delivers commercial insights to inform strategic choices and commercial decisions in hemoglobinopathies (SCD/TDT) and other categories. As a member of the commercial strategy team and extended brand team, this role monitors critical business questions and develops and executes an insights plan using primary market research, data analytics, or both. The position is based in Boston, Massachusetts, and is hybrid/on-site eligible. In the hybrid arrangement, employees may work remotely up to two days per week; the on-site arrangement is five days per week on-site, with ad hoc flexibility.

The Associate Director partners with cross-functional teams and provides objective insights, designs and executes market research, defines and oversees analytics, and supports alignment on analytics activities. The role also maintains an Insights book for a disease area, develops situation analysis for Brand Planning, and contributes assumptions to the Long-Range Plan forecast.

The position typically requires at least eight years of relevant experience and a bachelor’s degree in a relevant discipline. Vertex describes its culture as supporting continuous learning and thoughtful adoption of advances in AI, technology, automation, and industry trends. The role is eligible for an annual bonus and annual equity awards. Vertex also describes benefits including medical, dental, and vision coverage; paid time off, including a week-long summer and winter company shutdown; educational assistance programs, including student loan repayment; a commuting subsidy; matching charitable donations; and a 401(k).

Requirements

• Bachelor’s degree in a relevant discipline.
• Typically at least 8 years of experience in bio-pharma marketing, market research and/or analytics, management consulting, or an equivalent combination of education and experience.
• Substantial experience managing the design and execution of primary market research projects, with depth of knowledge across primary market research methodologies.
• Strong complex quantitative analysis skills, including conducting analyses, partnering with advanced analytics professionals, and interpreting results.
• Domain knowledge of real-world data, such as large-scale open or closed insurance claims and electronic health records, and/or related data sources from providers and health systems.
• Exceptional written and verbal communication skills, including the ability to synthesize complex information into a compelling narrative.
• Proactive approach, including anticipating issues, engaging stakeholders, and planning accordingly.
• Demonstrated experience serving as a trusted advisor and thought partner to stakeholders.
• Ability to work effectively with ambiguity and structure problems and solution approaches.
• Curiosity, sound judgment, and willingness to thoughtfully adopt new capabilities that improve decision-making, innovation, efficiency, and patient outcomes.

Nice To Haves

• Experience working in rare disease and knowledge of cell and gene therapies.
• Past U.S. launch and inline brand experience; strongly preferred.

Responsibilities

• Partner with marketing, global commercial strategy, and commercial business unit teams, providing an objective perspective and insights.
• Formulate a comprehensive insights-generation plan to address business questions using appropriate methodologies.
• Independently design and execute primary market research to address key business questions.
• Define the data analytics needed to answer ongoing business questions and oversee their execution.
• Support the analytics coordination forum to align cross-functionally on analytics activities supporting the program.
• Maintain an Insights book summarizing insights supporting a disease area.
• Develop the situation analysis for the Brand Planning process.
• Maintain a strong understanding of the Long-Range Plan forecast model and provide assumptions to inform the plan.

Benefits

• Annual bonus eligibility.
• Annual equity awards.
• Medical, dental, and vision benefits.
• Generous paid time off, including a week-long company shutdown in the summer and winter.
• Educational assistance programs, including student loan repayment.
• Commuting subsidy.
• Matching charitable donations.
• 401(k).
• Inclusive, market-leading benefits and flexibility and resources to support employees’ growth and wellbeing.

What This Job Offers

• Job Type: Full-time
• Career Level: Director