Marketing Science Associate Director, CGT

Vertex Inc. • Boston, MA

2d • Hybrid

About The Position

Vertex is seeking to hire an Associate Director (AD), Marketing Science to join the North America Forecasting, Analytics & Insights team in the Commercial organization. The AD will be responsible for delivering commercial insights to inform strategic choices and commercialization decisions related to Vertex’s type 1 diabetes disease assets, including zimislecel for T1D patients who suffer from hypoglycemia, and other pipeline assets and disease areas (e.g. myotonic dystrophy type 1). As a member of North America Commercial, and a partner to Global Commercial, the AD will maintain a pulse on critical business questions, and formulate and execute an insights plan (involving either primary market research and/or data analytics) to answer them.

Requirements

• Depth of knowledge in a variety of primary market research methodologies; substantial experience managing design and execution of primary market research projects
• Strong complex quantitative analysis skills; experience running own analyses as well as partnering with advanced analytics professionals, and interpreting results
• Deep understanding of the biopharma commercialization process; experience with go-to-market approaches and launch planning
• Strong experience working with global brands and understanding insights from global markets
• Exceptional written and verbal communication skills – able to synthesize and distill complex information into a compelling narrative
• Proactive orientation - able to anticipate issues, engage with stakeholders and plan accordingly
• Demonstrated experience as a trusted advisor and thought partner to stakeholders
• Comfortable with ambiguity; able to effectively structure problems and solution approaches
• Bachelor’s Degree in relevant discipline required
• Requires 8 or more years in bio-pharma marketing, market research and/or analytics, or the equivalent combination of education and experience

Responsibilities

• Function as a key partner to Marketing and Global Commercial Strategy colleagues and provide objective perspective and insights
• Formulate a comprehensive insights generation plan to address a spectrum of business questions using appropriate methodologies
• Independently design and execute primary market research that addresses key business questions
• Define data analytics needed to answer ongoing business questions and support/oversee its execution
• Run the analytics coordination forum which provides cross-functional alignment on analytics activities supporting the program
• Maintain a current summary of all the insights supporting a disease area in the form of an Insights book
• Develop the situation analysis for the Brand Planning process
• Maintain a strong understanding of the LRP forecast model and provide assumptions that inform the Long-Range Plan

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 501-1,000 employees