Temporary Marketing Representative B

City of Austin•Austin, TX

1d•Hybrid

About The Position

Serve as advisor to customers and potential customers regarding the resolution of issues that affect the sale, installation, and utilization of the organization's products and/or services. Propose changes in products and/or services that may result in cost reductions and savings, as well as increased customer participation. This position will oversee the transition of Community Education content that was previously under programmatic/department branding into the new City brand. They will ensure that campaigns are captivating and cohesive, and that documents are brought into ADA compliance. They will also work with vendors to ensure a high quality of product, and research strategies other departments are using to add creative elements while honoring the branding guidelines.

Requirements

Knowledge of principles and processes for providing customer and personal services. This includes assessing customer needs, meeting quality standards for services, and evaluating customer satisfaction.
Knowledge of market strategy and tactics, product demonstration, sales techniques, and sales control systems.
Knowledge of media production, communication, and dissemination techniques and methods.
Knowledge of fiscal planning and budget preparation.
Skill in oral and written communication.
Skill in handling multiple tasks and prioritizing.
Skill in using computers and related software.
Skill in planning and organizing.
Skill in data analysis and problem solving.
Ability to write and conduct research.
Ability to work with frequent interruptions and changes in priorities.
Ability to train and lead others.
Ability to establish and maintain good working relationships with other City employees and the public.
Graduation with a Bachelor's degree from an accredited college or university with major coursework in Marketing, Advertising, Public Relations, Business Administration, Public Administration, Finance. or a related field, plus four (4) years of relevant experience.
Experience may substitute for the education up to the maximum of four (4) years.

Nice To Haves

If you are selected for this position and meet the City of Austin’s Driver Record Evaluation (DRE) requisite . , you may drive when necessary to multiple locations as part of your regular job duties. Otherwise, you are responsible for getting to and from these locations.

Responsibilities

Develops and maintains budget for projects.
Develops and evaluates long-range market planning/strategies.
Works with neighborhood associations, community leaders, political action groups, and other interested groups with on-going projects.
Uses graphic design principles to support marketing communication campaigns.
Conducts market research and needs assessment surveys and maintains research and client databases.
Researches requests for information.
Initiates, designs, and manages the development of promotional campaigns.
Acts as representative for programs.
Manages and plans projects/accounts.
Conducts presentations, tours, and public education programs.
Evaluates effectiveness of programs.
Provides marketing consultation to clients.
Works with outside vendors (media buying, print buying, etc.).
Develops contracts, surveys, documentation, and forms.
Maintains Web content; and develops digital advertising, promotional campaigns, and strategies.
Writes, edits, and follows up on news releases.
Coordinates, writes, and edits internal and external information/data.
Develops and generates reports.
Provides and develops graphic designs.
Bears responsibility for larger individual projects or acts as an account representative for client programs.
Works on assignments that are complex in nature where considerable judgment and initiative are required in resolving problems and making recommendations.
May lead and provide training and guidance to others.