Marketing Recruitment Strat

Tallahassee Memorial Healthcare•Tallahassee, FL

About The Position

Enterprise-wide role; develops and executes strategic internal communications that inform, engage, and connect colleagues across Tallahassee Memorial HealthCare, Inc. (TMH). Serves as a communications partner to internal departments, clinical services, leaders, and organizational stakeholders; translates complex information into clear, timely, relevant, and audience-focused communications. Supports recruitment marketing efforts through strategic messaging, colleague stories, digital content, campaigns, and communications that elevate TMH's reputation as a leading healthcare employer. Plans, writes, edits, and coordinates content across internal channels, including SPARK, email, newsletters, digital signage, presentations, videos, leadership communications, town halls, and organizational events. Supports enterprise priorities, change initiatives, colleague engagement, culture, recognition, and operational communications. Collaborates with Marketing and Communications, Human Resources, Nursing Administration, Executive Leadership, and other departments to maintain message consistency and alignment with TMH's mission, vision, values, strategic priorities, and brand standards. Supports emergency and crisis communications; analyzes communication performance and colleague feedback; recommends improvements. Demonstrates an understanding of diversity. Demonstrates integrity, compassion, accountability, respect, and excellence (I CARE values). Enhances and contributes to a safe environment for all colleagues, visitors, and patients.

Requirements

Bachelor's degree in human resources (HR), journalism, communications, public relations, marketing, or a related field
Two (2) years of progressively responsible experience in internal communications, corporate communications, public relations, marketing communications, journalism, content development, or a related field
None

Nice To Haves

Five (5) years of progressively responsible experience in internal communications, corporate communications, public relations, marketing communications, journalism, content development, or a related field
Healthcare, hospital, or other complex, highly regulated organizational communications experience.
Demonstrated experience developing communication plans, executive or leadership communications, change communications, and multi-channel internal campaigns.
Exceptional writing, editing, proofreading, storytelling, and presentation-development skills; familiarity with AP Style.
Experience with Microsoft 365, SharePoint or intranet platforms, email marketing tools, content management systems, Canva, Adobe Creative Suite, digital signage, and communication analytics.
Ability to manage multiple priorities and deadlines in a fast-paced environment while maintaining accuracy, discretion, sound judgment, and strong stakeholder service.
Collaborative, adaptable, highly organized, proactive, and comfortable working with colleagues and leaders at all organizational levels.

Responsibilities

Develops and executes strategic internal communications that inform, engage, and connect colleagues across Tallahassee Memorial HealthCare, Inc. (TMH).
Serves as a communications partner to internal departments, clinical services, leaders, and organizational stakeholders.
Translates complex information into clear, timely, relevant, and audience-focused communications.
Supports recruitment marketing efforts through strategic messaging, colleague stories, digital content, campaigns, and communications that elevate TMH's reputation as a leading healthcare employer.
Plans, writes, edits, and coordinates content across internal channels, including SPARK, email, newsletters, digital signage, presentations, videos, leadership communications, town halls, and organizational events.
Supports enterprise priorities, change initiatives, colleague engagement, culture, recognition, and operational communications.
Collaborates with Marketing and Communications, Human Resources, Nursing Administration, Executive Leadership, and other departments to maintain message consistency and alignment with TMH's mission, vision, values, strategic priorities, and brand standards.
Supports emergency and crisis communications.
Analyzes communication performance and colleague feedback; recommends improvements.
Demonstrates an understanding of diversity.
Demonstrates integrity, compassion, accountability, respect, and excellence (I CARE values).
Enhances and contributes to a safe environment for all colleagues, visitors, and patients.