Marketing Real Estate Listings Manager

Kiawah Partners

About The Position

The Marketing Real Estate Listings Manager oversees the end-to-end marketing process for all Kiawah Island Real Estate listings, partnering closely with the Sales Executives to ensure each property is presented accurately, on-brand, and market-ready.

Requirements

Proficiency in Propertybase (CRM tool) Listing Marketing App
Experience coordinating photography, drone, video, and Matterport assets
Experience managing listing copy development and approvals
Experience developing listing brochures
Experience auditing new listings
Experience supporting staging needs for photography
Experience attending property tours
Experience creating marketing materials
Understanding of brand standards and guidelines
Experience preparing and distributing reports
Experience maintaining vendor lists

Responsibilities

Serve as the primary coordinator between Sales Executives, marketing, legal, vendors, and clients for all new brokerage listings (homesites, villas, cottages, and homes).
Work with the Sales Executive to ensure a listing is available for market in a timely manner.
Liaise between Legal, Sales Executives, and Assistants on specific listing needs.
Use Propertybase (CRM tool) Listing Marketing App to coordinate the marketing of brokerage listings, track the approval process, manage associated costs, and record where listings are being featured.
Coordinate all listing media, including photography, drone, video, and Matterport assets (when applicable), ensuring quality and accuracy.
Manage listing copy development with Copywriter and secure approvals from Sales Executives and clients. Proofreads to ensure accuracy and that details align with the Listing Fact Sheet.
Partner with the Brokerage Designer to develop listing brochures, ensuring accuracy, brand compliance, and timely production.
Review and audit new listings upon launch on the KIRE website to ensure accuracy and completeness.
Support Sales Executives with any staging needs as requested for photography.
Attend weekly home tours for new listings.
Works with the Designer to create ongoing brokerage marketing materials, including the bi-weekly villa check-in flyer, monthly LED listing displays in sales office windows, bi-monthly Freshfields Village kiosk display, and other listing-related initiatives.
Ensure all listing materials consistency adhere to brand standards and guidelines.
Prepare and distribute listing activity and budget reports as needed.
Maintain and update KIRE listing marketing preferred vendor lists.
Complete additional assigned projects as assigned.