Lead, Marketing Performance Analytics & Revenue Operations

Kyndryl • New York, NY

1d • $79,920 - $182,520 • Remote

About The Position

The Marketing Analytics Lead is a hands-on analytics professional responsible for driving insights across our B2B marketing organization. This role helps the business understand how marketing contributes to revenue and identifies opportunities to accelerate growth across channels, audiences, and the full marketing funnel. In this role, you will lead your own analytics workstream or mini-project—such as building segmentation models, analyzing paid media performance, evaluating event impact, or supporting attribution systems. Your insights will directly support marketing channel owners and drive efficiency and ROI. The Marketing Analytics Lead will collaborate closely with marketing teams to deliver recommendations, build dashboards, automate insights, and support data-driven decision-making. You will ensure data accuracy and consistency across CRM systems, marketing platforms, and data warehouses, while also partnering with operations and engineering teams to improve data flows and data models. You will present findings to peers and immediate leadership, clearly explaining insights and the rationale behind recommendations. This role may also mentor junior analysts on tools, techniques, and analytical best practices. We are looking for someone who is coachable, eager to grow, collaborative, and a strong team player who helps elevate the entire group.

Requirements

• Bachelor’s or Master’s degree in Analytics, Data Science, Business, Economics, or equivalent professional experience
• 2+ years of experience in B2B marketing analytics, business intelligence, or revenue analytics
• Proficiency in SQL, Power BI, and Excel (required)
• Experience with CRM, Marketing, and Sales Platforms (e.g., Salesforce, Marketo, CJA, Atlas)
• Ability to identify gaps, propose solutions, and drive new analytical methods or workflows
• Strong communication and data storytelling skills
• Familiar with leveraging AI to automate code writing

Nice To Haves

• Coachability, eagerness to grow, collaboration, and a strong team player attitude.
• Growth mindset; keen to drive personal and professional development.
• Customer-focused – prioritizing customer success in their work.
• Open and borderless – naturally inclusive in how they work with others.

Responsibilities

• Lead your own analytics workstream or mini-project (e.g., building segmentation models, analyzing paid media performance, evaluating event impact, or supporting attribution systems).
• Collaborate closely with marketing teams to deliver recommendations, build dashboards, automate insights, and support data-driven decision-making.
• Ensure data accuracy and consistency across CRM systems, marketing platforms, and data warehouses.
• Partner with operations and engineering teams to improve data flows and data models.
• Present findings to peers and immediate leadership, clearly explaining insights and the rationale behind recommendations.
• Mentor junior analysts on tools, techniques, and analytical best practices.

Benefits

• Medical and dental coverage
• Disability
• Retirement benefits
• Paid leave
• Paid time off
• Kyndryl’s discretionary annual bonus program (based on performance)
• Access to employee learning programs for certifications (Microsoft, Google, Amazon, Skillsoft, etc.)
• Company-wide volunteering and giving platform

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level