Marketing Operations Specialis

State of MontanaHelena, MT
Onsite

About The Position

The State of Montana has a decentralized human resources (HR) system. Each agency is responsible for its own recruitment and selection. Anyone who needs a reasonable accommodation in the application or hiring process should contact the agency's HR staff identified on the job listing or by dialing the Montana Relay at 711. Montana Job Service Offices also offer services including assistance with submitting an online application. State government does not discriminate based on race, color, national origin, religion, sex, sexual orientation, gender identity or expression, pregnancy, childbirth or medical conditions related to pregnancy or childbirth, age, physical or mental disability, genetic information, marital status, creed, political beliefs or affiliation, veteran status, military service, retaliation, or any other factor not related to merit and qualifications of an employee or applicant. Montana State Fund (MSF) is more than just an insurance company. We are a team of dedicated professionals committed to making a positive impact. Our mission is to support our community by providing exceptional workers' compensation coverage and promoting workplace safety. As the Marketing and Communications Specialist, you will serve as MSF’s key communications and brand expert, ensuring the clarity, consistency, and strategic impact of our messaging across all channels. Your work strengthens MSF’s connection to employees, customers, and partners, supporting our mission to protect Montana’s workforce. This is a role for someone who thrives on creativity, strategic thinking, and cross-functional collaboration. You will coordinate and execute MSF’s marketing and communications programs, manage integrated content planning, and develop compelling materials that elevate our brand and advance organizational priorities. Your expertise will shape how MSF tells its story—internally and externally—through effective program management, content strategy, and cohesive multi-channel communication.

Requirements

  • Bachelor’s degree in marketing, communications, journalism, or related field
  • 4+ years of experience in marketing, communications, or branding
  • Strong writing, editing, and storytelling skills
  • Excellent organizational skills and attention to detail
  • Ability to think strategically, analyze data, and translate insights into action
  • Experience with social media management tools, CRM systems, and marketing software preferred
  • Comfortable managing multiple projects in a fast-paced environment
  • Project management, including the ability to coordinate timelines, manage resources, and ensure successful delivery
  • Professionalism and integrity in representing MSF’s brand, mission, and voice across all communication channels.
  • Creative and analytical excellence with strong attention to detail, accuracy, and message consistency.
  • Communication strength, including the ability to translate complex information into clear, compelling content.
  • Strategic thinking to anticipate communication needs and align messaging with organizational priorities.
  • Adaptability and flexibility in a fast paced, multi-channel marketing and communications environment.
  • Curiosity and learning agility to stay current on industry trends, best practices, and emerging communication tools.
  • Collaborative relationship building across marketing, internal partners, leadership, and enterprise teams.
  • Self-driven work style with strong project management, prioritization, and time management skills.

Nice To Haves

  • SEO/SEM
  • Video Production and editing
  • Media relations

Responsibilities

  • Directs day-to-day project management across all marketing and communications work by maintaining and driving the integrated marketing calendar.
  • Coordinates complex timelines for both long-term and short-term projects, ensuring all milestones are met through disciplined execution and cross-functional alignment.
  • Leverages understanding of business operations, organizational priorities, and audience needs to inform content strategy and planning.
  • Translates operational insights into clear, compelling written and visual content for digital, print, and internal channels.
  • Produces materials—including press releases, newsletters, brochures, and presentations—that support strategic goals while ensuring a consistent brand voice across all communications.
  • Assists with the development and execution of multi-channel marketing campaigns by collaborating cross-functionally to ensure strategic cohesion and alignment with organizational goals.
  • Monitors performance metrics to translate data into actionable recommendations that inform future marketing plans.
  • Develops social media plan and manages platforms.
  • Manages the end-to-end coordination of sponsorship programs, overseeing partner communications, deliverables, and activation timelines.
  • Tracks and evaluates performance to ensure all sponsorships align with marketing objectives while assisting with budget management and decision-making.
  • Acts as a key brand ambassador by attending events and managing logistics, supplies, and organizational needs.
  • Owns and operates the internal communications program end-to-end, leading the planning, execution, and measurement of all internal initiatives.
  • Partners with leadership and cross-functional teams to ensure the timely dissemination of updates that clearly connect projects and priorities to employee and customer impact.
  • Utilizes data and feedback to identify gaps and propose continuous enhancements to improve the reach and effectiveness of internal communications.

Benefits

  • Excellent health insurance with dental, vision, life, long-term disability and more, with optional dependent coverage.
  • Flexible spending accounts for dependent care and medical expenses.
  • Public employees’ retirement plan tax-deferred contributions with a generous employer match.
  • Optional 457(b) deferred compensation to further increase retirement savings.
  • Higher education reimbursement and other training and development programs.
  • Robust personal leave, paid holidays, and extended leave.
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