Marketing Operations Specialist
SoundOff Signal•Hudsonville, MI
•Onsite
About The Position
The Marketing Operations Specialist plays a critical role in supporting the operational backbone of the marketing department. This position is responsible for product data management, pricing coordination, website content maintenance, email campaign execution, reporting and cross-functional project support. The role ensures data accuracy, operational efficiency, and timely execution of marketing initiatives while providing actionable insights through performance reporting and analytics. The ideal candidate is very detail-oriented, tech-savvy and thrives in a fast-paced, cross-functional environment.
Requirements
- Bachelor’s degree in marketing, business or related field. An equivalent combination of education and experience may be considered
- 2-4 years of experience in marketing operations, product data management, CRM user, project coordination or related business operations functions.
- Strong proficiency in Excel and data entry systems
- Excellent organizational skills and attention to detail
- Strong communication and cross-functional collaboration skills
- Ability to manage multiple priorities and meet deadlines
- Able to perform the job consistently without excessive absenteeism or tardiness
Nice To Haves
- Experience working with product data, familiarity with a PIM tool a plus
- Experience with building email campaigns, using Salesforce Marketing Cloud / Account Engagement is a plus
- Experience with Google Analytics (GA4), Salesforce reporting, Power BI, Tableau or similar reporting platforms preferred.
Responsibilities
- Input and maintain accurate and consistent product data as well as importing and exporting from data loader tools (Salesforce)
- Perform regular product audits and maintain dashboards to ensure data quality and integrity
- Generate reports and insights from product data to support decision-making and performance tracking
- Maintain and update price guides across product lines
- Document processes and standards for product data management to ensure consistency and training support.
- Lead and coordinate price change projects, ensuring timely execution and communication with stakeholders
- Lead the email marketing process and execution of campaigns
- Manage website content updates to support product launches, marketing initiatives and routine content enhancements
- Provide administrative and logistical support for cross-functional marketing projects such as sales incentive trip, company store, product catalog coordination, ambassador onboarding and more
- Other duties as assigned
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
