Marketing Operations Specialist (HubSpot)

Ntiva, Inc.•Mc Lean, VA

38d•$70,000 - $80,000•Remote

About The Position

The Marketing Operations Specialist is the hands-on execution owner for Ntiva's marketing channels responsible for getting content, social, and email staged, built, and out the door across the marketing calendar. Day to day, that means staging and publishing content, building campaign pages and basic forms, drafting short-form copy when needed, and coordinating the timelines and assets that keep campaigns moving — working across HubSpot, Canva, social schedulers, and other marketing systems. It suits a self-sufficient, well-rounded digital marketer who can execute independently against provided specs and strategy.

Requirements

Minimum of 3-5 years in sales or marketing operations, preferably in a technology-driven environment working at mid-to-enterprise-sized business.
Proficiency in setting up marketing automation, creating sales and marketing operations workflows, creating accurate reports, content staging, and CRM database management.
Hands-on experience using HubSpot to build, manage, and optimize marketing campaigns, workflows, forms, landing pages, lists, and CRM data.
Able to independently work with sales professionals and executives, to help troubleshoot and address various CRM adoption challenges.
Not afraid of learning how to use AI in your job.
Experience with Windows, Microsoft Office Suite and graphic design tools.
Proficiency in reporting, with a flair for presentation and storytelling.
Ability to communicate professionally, in English, both written and orally.
Ability to write business correspondence and basic process documentation.
Ability to effectively present information and respond to questions from groups of managers, clients, and the general public.
Team members must establish a dedicated safe workspace that is free from distractions, hazards, and that is secure from unauthorized access.
Must follow Ntiva’s IT User and Security Policies that include but are not limited to password-protecting all equipment, keeping confidential and proprietary documents secure, refraining from using public Wi-Fi, having adequate arrangements in place to avoid significant interruptions from caregiving responsibilities during work hours (except in emergency situations with manager approval).

Nice To Haves

Bachelor’s degree in Marketing, Business Administration, or a related field
Certified in HubSpot Marketing Hub, Sales Hub, CRM, and other related tools for sales and marketing operations
Experience with basic graphic design (Adobe Photoshop, Adobe InDesign, Canva, etc.)
Exposure to lean/agile operational concepts, or a strong passion for operational excellence/systems thinking mentality.
Basic front-end website coding experience including through the use of AI to solve simple html/css challenges.

Responsibilities

Coordinate, schedule, stage, and QA content across platforms; blogs, web pages, video uploads, social media, and email in HubSpot against the editorial calendar and provided specs, and publish across all channels.
Assist with executing emergency client communications as needed.
Configure and run marketing campaigns, including emails, basic forms, workflows, and automation sequences.
Build audience segments and lists to spec and build and stage campaign and landing pages within established HubSpot drag-and-drop webpage templates.
Assist with SEO/AEO implementation tasks to ensure Ntiva is discoverable in popular search engines and AI chat tools.
Regularly update and maintain the HubSpot-built website, keeping pages current and functioning within existing templates (content updates and fixes).
Perform routine CRM maintenance such as de-duplicating records and configuring new users.
Assist the sales team with troubleshooting basic CRM tasks.
Assist in producing presentation decks and one-page sheets and other marketing documents from provided content and direction, using brand templates in Canva, PowerPoint, Adobe Creative Suite and related tools.
Maintain campaign timelines, the work board, and cross-functional asset flow; run status and coordination, keep contributors aligned, and surface blockers early.

Benefits

Medical, Dental and Vision coverage for employee and family
401k + company-matched contributions 4% match on 5% contribution - no vesting period! (Employee and Company contribute after 90 days)
Group Term Life and Accidental Death and Dismemberment coverage (company provided)
Short-Term (voluntary enrollment) and Long-Term Disability coverage (company provided)
Health Savings Account (HSA) Options / PPO Options
Employee Assistance Program
Paid Time Off (PTO) + Volunteer Time Off (VTO) + 8 Paid Holidays + 3 Floating Holidays
Education Reimbursement Program
Generous Employee Referral Program - cash bonus for successful referrals!
Dynamic Recognition and Rewards
Clear Promotion and Advancement Tracks
Work with Industry-Leading Talent