Marketing Operations Manager

AppleSanta Clara, CA

About The Position

The Services Growth Marketing Operations Team plays a key role in enabling on-device communications and automated messaging for Apple’s media products and services. The team focuses on the timely delivery, strategy, and execution of emails and in-app messaging sent to millions of users across multiple Apple services, including: Apple TV+, Music, Arcade, Fitness+, App Store, Apple One and iCloud. We are seeking a Marketing Operations Manager. The Marketing Operations Manager will manage email template development and production support for a high-volume CRM and lifecycle marketing operation. This person will lead a team responsible for building, maintaining, and scaling reusable email templates, supporting campaign execution, improving production reliability, and reducing operational risk across complex marketing programs. The ideal candidate has deep experience in email production, template development, marketing technology, and production support. They should be comfortable leading technical teams, partnering with engineering and marketing stakeholders, managing incidents, improving QA processes, and building scalable operational systems.

Requirements

  • 10+ years of experience in email production, CRM operations, lifecycle marketing, marketing technology, production engineering, or a related field.
  • Experience managing email template developers, production operations teams, support engineers, or technical campaign teams.
  • Strong understanding of HTML/CSS email development, modular template systems, dynamic content, personalization, localization, and QA processes.
  • Experience leading production support, incident management, root-cause analysis, and operational improvement programs.
  • Strong cross-functional leadership skills with the ability to influence engineering, marketing, QA, analytics, and business stakeholders.
  • Ability to balance execution speed with quality, reliability, risk management, and long-term scalability.
  • Strong communication skills, especially in high-pressure production or executive-facing situations.

Nice To Haves

  • Experience in a large-scale consumer technology, media, subscription, e-commerce, or digital services environment.
  • Experience with enterprise CRM platforms, internal campaign tools, ESPs, audience platforms, or marketing automation systems.
  • Experience building operational dashboards, issue taxonomy, or campaign health reporting.
  • Experience managing distributed teams, vendors, or offshore development partners.

Responsibilities

  • Manage email template development and production support for a high-volume CRM and lifecycle marketing operation.
  • Lead a team responsible for building, maintaining, and scaling reusable email templates.
  • Support campaign execution.
  • Improve production reliability.
  • Reduce operational risk across complex marketing programs.
  • Lead technical teams.
  • Partner with engineering and marketing stakeholders.
  • Manage incidents.
  • Improve QA processes.
  • Build scalable operational systems.
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