Marketing & Operations Director

STRIDE FitnessAurora, CO

About The Position

The Marketing and Operations Director will be responsible for driving membership leads through grassroots marketing events and local partnerships, managing social media, and overseeing daily studio operations to ensure efficiency and exceptional service. This role involves collaborating with the Sales Manager, Head Coach, and Studio Owner to maintain studio health and profitability, fostering a fun and inclusive community, and building strong member relationships for satisfaction and retention. The Director will also oversee the successful opening of the studio and contribute to its strategic direction and long-term growth.

Requirements

  • Experience in marketing and operations management
  • Proven ability to meet lead generation goals
  • Experience managing social media platforms and content creation
  • Strong understanding of KPI tracking and reporting
  • Excellent organizational and operational management skills
  • Ability to collaborate effectively with a team
  • Skills in community building and member relationship management
  • Experience in strategic planning and contributing to long-term growth

Responsibilities

  • Schedule and oversee grassroots marketing events and local partnerships on a weekly basis to drive membership leads
  • Meet or exceed monthly lead generation goals through in-studio and organic marketing initiatives
  • Manage the studio’s social media presence, including creating posts, fostering engagement, and developing content
  • Track and report lead KPIs and review performance monthly with the studio owner
  • Oversee daily studio operations to ensure efficiency and exceptional service
  • Collaborate closely with the Sales Manager, Head Coach, and Studio Owner to maintain overall studio health and profitability
  • Develop a fun, inclusive, and high-energy community that members are proud to be part of
  • Build and maintain strong relationships with members to promote satisfaction and retention
  • Oversee the successful opening of the studio and contribute to strategic direction and long-term growth
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