Marketing Operations Assistant Co-Op (NU Students only)

Massachusetts Medical Society • Waltham, MA

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About The Position

The Marketing Operations Assistant Co-Op entails working as a member of the Marketing Operations team within the Customer Experience and Marketing department of the Massachusetts Medical Society’s Publishing Division, which publishes the New England Journal of Medicine , NEJM Catalyst, NEJM Evidence , and NEJM Clinician newsletters. They will gain valuable experience in marketing operations and marketing technologies such as marketing automation, onsite contextual messaging ad serving, ad campaign management, landing page optimization, web analytics and campaign reporting.

Requirements

• Excel proficiency is required
• Excellent organizational skills
• Exceptional attention to detail
• Ability to manage multiple projects
• Strong communication skills
• An interest in and understanding of marketing operations and technology
• A desire to learn or familiarity with web analytics
• A strong problem-solving ability
• Experience working with spreadsheets and databases

Nice To Haves

• Knowledge of MS Word, Excel, and PowerPoint are preferred.
• An understanding of Business Intelligence and Web Analytics principles and terminology is a plus, but not mandatory.

Responsibilities

• Providing ongoing support for a wide variety of marketing operations initiatives including ad campaign planning and scheduling, campaign set-up, testing and QA, email and ad campaign reporting, research, and some administrative office responsibilities.
• Create marketing campaign reports
• Assist with marketing campaign analytics and reporting for email promotions and ad campaigns (contextual messaging and banner ads)
• Manage promotions in e-newsletters and website properties
• Traffic and report on onsite ads for marketing campaigns
• Review test emails, verify links, and validate that landing pages and ecommerce pages are functioning properly
• Perform QA and testing of landing pages and ecommerce pages
• Create documentation for campaign reporting processes
• Assist with other projects as needed

Benefits

• Salary is commensurate with skills, qualifications, and experience.

What This Job Offers

• Career Level: Entry Level
• Education Level: No Education Listed