Marketing Manager - Shared Services

STANCIL PAINTING & SERVICES INC•Charlotte, NC

1d•Hybrid

About The Position

At Stancil Services, we work with national home builders and rely on our reputation and relationships. The Marketing Manager plays a key role in reinforcing our credibility, showcasing our culture, and attracting custom builders through consistent, high-quality visual storytelling. This is a hands-on, execution-first role responsible for owning content capture, production, and publishing across social channels and the company website. The Marketing Manager will be in the field regularly, creating and delivering 3–5 pieces of content per week that demonstrate our workmanship, people, and partnerships.

Requirements

3+ years in content creation, social media, or brand marketing (portfolio required)
Proven photo/video capture and editing skills (mobile-first workflows acceptable)
Comfortable working on job sites and interacting with field crews
Self-starter who can plan and execute with minimal oversight
Strong organizational skills and consistency meeting deadlines
Valid driver’s license required

Nice To Haves

Experience in construction, home services, or real estate is preferred, but not required
Basic graphic design skills (Canva, Adobe) are preferred but not required
Familiarity with WordPress, Squarespace, or CMS platforms

Responsibilities

Capture photo and short-form video on active jobsites (progress, before/after, crew highlights)
Edit and publish 3–5 quality content pieces weekly across Instagram, LinkedIn, and website
Produce Reels/short videos (30–90s) and Stories/snippets for daily engagement
Maintain consistent brand voice and visual standards across channels
Update website project pages and basic copy as needed
Coordinate occasional freelancers for higher-end photography/video or design needs
Keep a simple content calendar and meet deadlines reliably
Highlight builder partnerships, testimonials, and social proof
Assist with miscellaneous operational and marketing tasks as needed (vendor coordination, basic project admin, event support, asset organization, ad-hoc copywriting, light client communication)
Monitor and evaluate campaign performance using analytics and key performance metrics to optimize marketing effectiveness and drive data-informed decisions
Partner with HR and leadership to bring company values and culture to life through content
Create internal-facing content (employee spotlights, recognition, milestones, “day in the life”)
Support recruiting efforts through employer branding content (hiring campaigns, role previews, culture storytelling)
Capture and promote team wins, safety moments, and field leadership stories
Support internal initiatives (onboarding, engagement, recognition programs like Guusto) through content