Marketing Manager - Modifications and Product Development

Boeing•Seattle, WA

4d•Onsite

About The Position

Boeing Global Services (BGS) is seeking a visionary, people-first leader to join us as the Marketing Manager in Seattle, WA. In this high-visibility, executive-facing role, you will lead a team of product marketing professionals and work with the modifications Senior Manager to shape the portfolios growth pipeline. You will serve as the strategic bridge between executive leadership, engineering heads, and global airline operators. You will turn complex aerospace engineering into high-value commercial narratives while driving the market data strategy that influences multi-billion-dollar product lifecycles.

Requirements

5+ years of experience indirectly leading and mentoring professional marketing or strategic teams.
5+ years of experience in product marketing, product management, or commercial strategy within aerospace, aviation, or high-tech manufacturing.
Candidates must have at least one year of experience in a leadership role (team leader, temp manager, large scale cross functional project/program management, or formal manager experience) OR have completed the Boeing internal course “Exploring Leadership.”
Successful candidates for this job must satisfy the Company's Conflict of Interest (COI) assessment process.

Nice To Haves

5+ years of experience building and executing inbound product marketing strategies that directly influenced engineering roadmaps.
Deep expertise in aircraft modifications, passenger experience (PaxEx), or airline commercial operations.
Master of Business Administration (MBA) or an advanced degree in Engineering or Marketing.
Experience managing cross-functional launch teams in a highly regulated matrix organization.
Exceptional executive communication skills with a track record of presenting complex business cases to C-suite stakeholders and global customers.

Responsibilities

Own the macro go-to-market (GTM) strategy for the essential touchpoints of flight.
Direct the inbound market intelligence framework to translate global operator insights into long-term product requirements for the Boeing fleet.
Lead, mentor, and scale a high-performing team of product marketing managers, cultivating a culture of data-driven strategy and narrative excellence.
Accountable for the holistic inbound market intelligence, global commercial positioning of new products.
Maximize global market share, de-risk product development, and scale your team’s capabilities.
Lead a team who collects global operator feedback, passenger trends, and regulatory updates to define Product Requirement Documents (PRDs).
Partner with Engineering and Product Development leaders to validate market demand early, ensuring R&D investments align with high-growth segments.
Synthesize macro-competitive intelligence to identify market disruptions, whitespace opportunities, and pricing strategies across all cabin domains.
Align Sales, Strategy, Communications, and Engineering around unified launch timelines and global monetization strategies.
Establish the overarching commercial messaging framework, moving the portfolio from feature-focused marketing to value-driven business cases.
Act as the primary subject matter expert for executive leadership, delivering market readiness briefs and portfolio health assessments.
Manage, coach, and resource a team of individual Product Marketing Managers assigned to specific sub-domains (e.g., Seats, Digital Cabin).
Design and implement standardized GTM playbooks, product development support management plans, and performance metrics to elevate the team's operational efficiency.