Marketing Manager

WebMD•Newark, NJ
•$75,000 - $84,500

About The Position

Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications that make it easier for physicians and healthcare professionals to access clinical reference sources, stay abreast of the latest clinical information, learn about new treatment options, earn continuing medical education credits and communicate with peers. WebMD is an Equal Opportunity Employer.

Requirements

  • Bachelor's degree required
  • Team player with strong organizational and relationship building skills
  • Ability to manage and prioritize multiple requests and tasks from a variety of Sales rep partners
  • Problem solving and troubleshooting skills
  • Strong verbal and written communication skills
  • Proficiency with Microsoft Office products is required

Nice To Haves

  • 3+ years online healthcare marketing, and/or sales development experience preferred

Responsibilities

  • Provide support for approximately four to six sales reps in the form of presales deal configurations, optimization of target audience to be marketed to, entry of sold deal information into Salesforce, project management of custom deal presales requests.
  • Lead special projects and initiatives for the Marketing Solutions team.
  • Manage junior members of the Marketing Solutions team.
  • Serve as the source of information on sold deals to internal execution teams and will work with these teams to ensure information is communicated thoroughly and effectively.
  • Partner with Sales reps to create smart proposals for both custom digital campaigns and turn-key solutions that accomplish pharma brand objectives and engage users.
  • Provide strategic guidance on construction of audiences relevant to brand needs using Medscape’s targeting capabilities.
  • Understand and manipulate data to support marketing audience construction and analysis.
  • Enter sold deal information into Salesforce for clear communication and transfer of information to program execution teams.
  • Coordinate and manage internal teams to meet needs around custom presales requests.
  • Act as a liaison between Sales force and internal departments (eg: Sales Planning, Business Intelligence, Client Services, Program Marketing, Finance, Contracting, Sales Ops) to create and communicate presales and sold deal information.
  • Manage special Marketing Solutions projects to create efficiencies and provide clearer communication and processes.
  • Manage junior team members of the Marketing Solutions team.

Benefits

  • Health Insurance (medical, dental, and vision coverage)
  • Paid Time Off (including vacation, sick leave, and flexible holiday days)
  • 401(k) Retirement Plan with employer matching
  • Life and Disability Insurance
  • Employee Assistance Program (EAP)
  • Commuter and/or Transit Benefits (if applicable)
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