Marketing Manager

National Research Group•New York, NY

22d•$85,000 - $100,000•Remote

About The Position

NRG is a leading global insights and strategy firm at the confluence of content, culture, and technology. We stay ahead of what’s next, providing fresh insights to spark new ideas. We’re a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges—in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence. We’re proud of our company’s values – these values guide us as we navigate sunny days, gray skies and everything in between: Do what you love. With conviction. Where discovery lives. And impact drives. Celebrate difference. Cultivate belonging. Big thinking. Collectively inspired. Embrace the journey. Be human. The Opportunity Our Trends & Futures team is seeking a Marketing Manager to amplify NRG’s voice at the intersection of culture, technology, and innovation. In this role, you’ll help us shape the global conversation—ensuring our boldest insights and thought leadership reach the world’s most influential tech and entertainment brands. This is a role focused on strategic activation, not routine reporting. You will lead the charge in building expertise authority, transforming our research into high-visibility moments and positioning our experts as the definitive voices both online and on global stages. From fueling our social presence to crafting narratives that land on industry-leading platforms, your work will ensure NRG is front and center in the conversations that matter most. If you are a storyteller who loves turning data into a brand movement; if you thrive on generating visibility for big ideas; and if you’re ready to help one of the world’s leading research firm "own the room"—this opportunity is for you.

Requirements

Experience – 3-5 years of B2B marketing experience, ideally with a focus on thought leadership, sales enablement, or ad sales marketing.
Content Creation: A strong portfolio of writing and content development. You can take a complex data set or research report and turn it into a clear, engaging story for a LinkedIn post, blog, or one-pager.
Project Management: Proven ability to juggle multiple projects at once—from a webinar series to a sales deck—ensuring they stay on schedule and maintain high quality.
Event Support: Experience managing the "moving parts" of industry events, such as coordinating materials, managing deadlines, and supporting senior speakers.
Technical Literacy: Comfortable using CRMs (like Salesforce or HubSpot) and marketing tools to track campaign performance and pull basic reports.
Stakeholder Management: You are a "confident collaborator." You are comfortable working with senior-level strategists to gather information and can present your work clearly for feedback.
Sector Interest: A genuine interest in the media, entertainment, and technology landscape. You keep an eye on industry news and can spot opportunities for our brand to join the conversation.
Keen Eye for Detail: You notice when font sizes change unexpectedly or a proper noun isn’t capitalized. Errors don’t get past you and you are always focused on ensuring high levels of quality control.

Nice To Haves

Ideally looking for a B.A./B.S. degree in areas such as marketing, communication or a related field. Additional degrees are welcome!

Responsibilities

Thought Leadership Content Support
Set the editorial direction and quality bar for how NRG’s proprietary research and frameworks become market-facing content, partnering with senior strategists and the thought leadership team to shape narratives, structure, and distribution across blog posts, white papers, microsites, and social.
Run the planning cadence for the content calendar, ensuring priorities are clear, inputs are timely, and the broader team can execute with consistency and momentum.
Brand Voice and Digital Presence
Act as a steward of NRG’s voice, translating it into practical guidance (examples, do’s/don’ts, review standards) so the team can apply it consistently across collateral and platforms.
In partnership with Marketing Operations Coordinators, strengthen day-to-day website and social execution by clarifying priorities, improving briefs, elevating QA, and ensuring content is optimized, high-quality, and aligned with our expertise.
Sales and B2B Enablement
Elevate the standard for sales materials by defining what “good” looks like (story arc, proof points, modular structure) and enabling the team to produce persuasive, insight-driven one-pagers, case studies, and microsites.
Advance B2B marketing for ad sales platforms by shaping the narrative system behind success stories and toolkits, ensuring materials are easy to use, consistent, and effective for client-facing teams.
Events and Executive Coordination
Provide strategic guidance and coordination for NRG’s presence at industry conferences and client summits, aligning goals, themes, and messaging, and partnering with Marketing Operations Coordinators on execution from submissions to on-site materials.
Strengthen executive visibility programs by identifying high-value speaking and byline opportunities and helping translate them into a cohesive set of supporting assets.
Align closely with sales and strategy to define priority audiences and ensure coordinated marketing touchpoints before and after key gatherings.
Reporting and Optimization
Build a performance-driven feedback loop by tracking and interpreting campaign and content performance, then translating learnings into actionable improvements for stronger engagement and growth.
Project Management
Improve how work moves by setting clear briefs, expectations, and workflows across internal partners and external vendors (designers, copywriters, etc.), so projects stay on time, on budget, and at a consistently high standard.

Benefits

Flexible/Remote work with optional usage of our great offices in Culver City or New York
Unlimited PTO, volunteer days and a generous number of recharge days including a full office closure during the week of Christmas and New Year’s
Medical, Dental, and Vision Insurance Plans
401K with company match
Generous paid Parental Leave
Regular performance evaluations with opportunities for promotions and merit increases
Educational and training reimbursement plan and other training and professional development opportunities
Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets and more)
Resources available for mental health, inclusive care and family building
NRGratitude – our company-wide employee recognition program
Regular team/company events and activities including annual summer and holiday parties
Pet friendly headquarters and pet insurance options