Marketing Manager- Harley-Davidson of Alamo City

Ed Morse Automotive Group•Live Oak, TX

25d•Onsite

About The Position

Teddy Morse’s Harley-Davidson of Alamo City is currently seeking a Marketing Manager to join our team! The Marketing Manager will oversee the creation and implementation of the dealership’s marketing plan. This leader will be a champion for Teddy Morse’s Harley Davidson of Alamo City and will work in conjunction with Harley-Davidson Motor Company's marketing agenda.

Requirements

5+ years’ marketing experience.
Knowledge and experience with Harley-Davidson products sold by the dealership.
Treat all employees and customers fairly, courteously, and with dignity.
Model superior customer service behavior for all personnel by maintaining positive relationships with customers, employees GM and owner(s).
Be prompt and available for flexible scheduling.
Be honest and fair in all business dealings.
Demonstrate an interest in growing the business.
Focus on quality.
Immediately alert General Manager to mistakes or irregularities.

Nice To Haves

Automotive/Motorcyle Marketing experience preferred

Responsibilities

Organize community events for the dealership, such as bike nights, special events, motorcycle rides, and charity events.
Responsible for routine updates of the marketing plan.
Conduct market research activities and analysis and establishes data management to improve the dealership’s marketing efforts.
Coordinate the development and implementation of the dealership’s marketing, advertising, and public relations activities.
Develop and manage annual marketing budgets, regularly monitors expenditures, and prepares summary assessments and reports.
Monitor and analyze marketing promotion results to determine effectiveness of each promotion campaign.
Attend training sessions to keep current with marketing techniques.
Contact customers using mailing lists, tickler files and personal follow-up to encourage additional sales, maintain customer relationship, and ensure customer satisfaction.
Develop monthly and annual objectives for the departments in collaboration with Dealer Principal and General Manager(s).
Maintain budgeted revenue and expense objectives for all dealership locations.
Develop promotional campaigns in collaboration with Dealer Directors.
Attend training sessions to keep current with marketing department practices/techniques.
Set policies and procedures for marketing departments.
Ensure appropriate training is provided to marketing employees (seminars, workshops, etc.).
If needed, you may be asked to perform other duties in the Dealership.

Benefits

May offer relocation support
Weekly Pay
Uncapped earning potential! -Bonuses, Commissions, etc.
401K with company match
Competitive Health Benefits including: Medical, Dental, Vision
Supplemental Insurance options, Life Insurance, Short Team Disability & Long-Term Disability
Employee Assistance Program
Quarterly Wellness Program
Vacation Pay
Sick Pay
Six Paid Holidays each calendar year
Fantastic Employee Purchase Program! – Discounts on vehicles, parts & service
Employee Referral Program- Get rewarded for working with friends!
Become involved in our community with Ed Morse Cares
Unlimited career potential- opportunities in multiple states with over 24 brands!
Ongoing Education- receive manufacturer and product knowledge training.