Marketing Manager, Business Analysis and Insights

NewYork-Presbyterian Hospital

15d•Hybrid

About The Position

NewYork-Presbyterian is seeking a visionary FP&A leader to serve as a chief architect of financial intelligence for their Marketing & Communications organization. This high-impact role involves building analytical models and forecasting frameworks to drive investment strategy. The position requires a challenger of the status quo who can translate complex data into a structured narrative, bringing rigor to ROI measurement and influencing long-term planning. This is an opportunity to partner directly with senior leadership, ensuring strategic moves are backed by sophisticated insights and financial accountability. The role bridges creative marketing and fiscal discipline to redefine the financial success of the business. This is a full-time day shift position, with 4 days at the Corporate Office in mid-town Manhattan and 1 day remote.

Requirements

Bachelor's degree or equivalent in Business, Engineering, Statistics, Computer Science, Mathematics, or related field.
Minimum of 5+ years of experience in Business Analysis and Insights in a Marketing or in a customer-centric tech company, pharmaceutical, or healthcare-related setting.
Advanced knowledge in the end-to-end data science pipeline from data ingestion and cleaning to experimenting with modeling to investigate anomalies or downtrends, detect patterns, and project future trends.
Demonstrated ability to develop relationships with stakeholders and influence decisions through excellent written and verbal communication skills with data driven storytelling showcased in presentation decks.
Proficiency in writing complex and efficient queries including SQL for data extraction and DAX for data management in Power BI.

Nice To Haves

Master’s degree in Business, Engineering, Statistics, Computer Science, Mathematics, or related field.
Familiarity with academic medicine setting and NYC healthcare landscape.

Responsibilities

Build analytical models and forecasting frameworks that drive investment strategy.
Translate complex data into a structured narrative.
Measure ROI and influence long-term planning.
Partner directly with senior leadership.
Ensure strategic moves are backed by sophisticated insights and financial accountability.
Develop relationships with stakeholders and influence decisions through excellent written and verbal communication skills with data-driven storytelling showcased in presentation decks.
Write complex and efficient queries including SQL for data extraction and DAX for data management in Power BI.
Establish best practices for developing and managing documentation for system use, data ingestion, warehouse management, and providing analytics on a standard cadence.
Create frameworks to show opportunities, risks, and other success metrics related to business.
Develop multi-year roadmaps with key milestones.