[Senior] Marketing Manager 2 - eCommerce & Campaign Strategy (17522-1)

JND

14d•$59 - $63•Onsite

About The Position

Samsung is seeking a Marketing Manager 2 to lead eCommerce marketing operations and digital merchandising strategies for their SMB business. This role involves managing the online store experience, including UX optimization, product launches, and seasonal campaigns. The successful candidate will maintain a 52-week marketing calendar, generate detailed reports on campaign KPIs, and analyze site performance and customer insights to identify growth opportunities. This position requires cross-functional partnership with Product, Category Management, Marketing, and Engineering teams.

Requirements

7+ years of experience in eCommerce marketing operations, with proven track record of process optimization and technology management.
Strong understanding of marketing technologies (e.g., CRM, marketing automation, analytics platforms including Adobe Analytics).
Excellent analytical skills with ability to interpret data and derive actionable insights.
Exceptional communication and collaboration skills, with ability to influence stakeholders at all levels.
Strong eCommerce experience required; preferred experience in large retail eCommerce organizations.
Proficiency in eCommerce platforms, data analytics tools, and CRM software.
Strong understanding of creative and copy design principles.
Bachelor's degree in Marketing, Communications, or related field preferred; 8-10 years related experience required.

Responsibilities

Enhance user experience (UX) and site navigation to increase conversion rates, click-through rates, and add-to-cart metrics.
Refresh and update the online store with high-quality content, ensuring an aesthetically pleasing and up-to-date shopping experience.
Manage digital merchandising strategies for new product launches, seasonal promotions, and campaigns.
Develop and implement comprehensive tracking systems for all marketing campaigns.
Maintain a 52-week marketing calendar ensuring key inputs across SMB marketing initiatives.
Analyze site performance, sales data, and customer insights to identify growth opportunities.
Experience tracking and planning for site merchandising updates based on pricing, offer changes, and available inventory.
Partner with Product, Category Management, Marketing, and Engineering teams to launch new site features.
Communicate with leadership on key deliverables, campaign reports, and post mortems.
Ensure regular communication of project status, risks, and opportunities to all stakeholders.