Marketing Liaison

Encompass Health • Wesley Chapel, FL

4d

About The Position

The Marketing Liaison helps drive patient growth by cultivating referral relationships within a geographic territory. The role supports business goals by developing referral strategies, identifying business opportunities, educating the community and healthcare referral sources about hospital programs, and helping address barriers to admission. The position involves reviewing medical conditions and pre-screening patients from hospitals, skilled nursing facilities, homes, and assisted living facilities.

Requirements

• Current driver’s license in the employed state and an acceptable driving record according to company policy.
• CPR certification.
• At least 2 years of experience in a healthcare environment.

Nice To Haves

• Bachelor’s degree or equivalent job experience.
• At least 1 year of experience as a nurse liaison or successful sales experience in a healthcare environment.
• Experience as a clinician or technician.
• Familiarity with acute hospitals, rehabilitation facilities, and the local healthcare market.

Responsibilities

• Review medical conditions and pre-screen patients referred from hospitals, skilled nursing facilities, homes, and assisted living facilities.
• Develop call plans and strategies to drive volume using the Referral Development System (RDS).
• Use market analysis data within the assigned territory to identify new business opportunities.
• Educate the community, referral sources, and physicians about hospital programs and services.
• Identify development opportunities to position the hospital strategically in the marketplace.
• Respond to and overcome admission barriers and follow up on admission variables.

Benefits

• Affordable medical, dental, and vision plans for full-time and part-time employees and their families.
• Paid time off that accrues over time.
• Tuition reimbursement and continuing education opportunities.
• Company-matching 401(k).
• Employee stock purchase plan.
• Flexible spending accounts and health savings accounts.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed