Marketing Lead - Texas

ADTM Adenza Technology de Mexico S de RL de CV • Irving, TX

5d • $120,000 - $160,000 • Hybrid

About The Position

As a Marketing Lead reporting to the Senior Director of Audience, you’ll play a critical role in developing and implementing integrated marketing strategies for Nasdaq’s Listings business in the Texas region. Your work will drive brand and product awareness, support sales success, and deliver measurable growth. You’ll thrive in this position if you’re strategic, collaborative, and passionate about creating impactful marketing campaigns in a fast-paced, high-impact environment.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 8–10 years of marketing experience with proven success in launching new products and go-to-market promotions.
• Strong ability to influence stakeholders and lead cross-functional initiatives.
• Excellent writing and communication skills with attention to detail and creativity.
• Demonstrated success working in collaborative, matrixed environments.

Nice To Haves

• Advanced degree or certification (e.g., MBA, PMP).
• Experience in capital markets, fintech, or regulated industries.
• Exposure to global marketing strategies and cross-border collaboration.

Responsibilities

• Develop and execute go-to-market strategies and integrated marketing campaigns that drive product awareness, pipeline growth, and customer acquisition.
• Collaborate with product managers, sales teams, and marketing partners to create compelling messaging and positioning for key audiences, translating key information into market-ready, impactful messaging for personas.
• Lead marketing and sales enablement initiatives, producing high-quality content and collateral for multi-channel campaigns.
• Monitor market trends, competitive insights, and buyer behaviors to inform strategy and educate internal stakeholders.
• Manage projects end-to-end, ensuring timely delivery, stakeholder alignment, and measurable outcomes.
• Determine, track and analyze measures of success (KPIs) and set strategic guidance on how to achieve those metrics.

Benefits

• We’re proud to offer a competitive rewards package that is meaningful, recognizes the unique needs of our employees and their families and incentivizes employees for their contribution to Nasdaq’s overall success.
• The base pay range for this role is $120,000 - $160,000. In addition to base salary, Nasdaq provides a generous annual bonus/commission (short-term incentive), and equity (long-term incentive), comprehensive benefits, and opportunity for growth.
• Exact compensation may vary based on several job-related factors that are unique to each candidate, including but not limited to: skill set, experience, education/training, business needs and market demands.
• Nasdaq’s programs and rewards are intended to allow our employees to: Secure Wealth: 401(k) program with 6% employer match, Employee Stock Purchase Program with 15% discount, Student loan repayment program up to $10k, Company paid life and disability plans, Generous paid time off Prioritize Health: Comprehensive medical, dental and vision coverage, Health spending account with employer contribution, Paid flex days to support mental wellbeing, Gym membership discounts Care for Family : Hybrid home/office schedule (for most positions), Paid parental leave, Fertility benefits, Paid bereavement leave Connect with Community: Company gift matching program, Employee resource groups, Paid volunteer days Grow Career: Education Assistance Program, Robust job skills training and Professional development opportunities

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees