Urban Plates is seeking to better understand the factors impacting both employee satisfaction and customer experience as part of its effort to maintain brand consistency and scale sustainably. As the company expands, it faces business challenges related to efficiency, workforce engagement, and evolving consumer expectations around health, transparency, and a shifting dining landscape. From an internal perspective, Urban Plates is looking to gather employee insights to address concerns around workplace culture, communication, and alignment with the company’s mission of clean, high-integrity food. On the consumer side, the brand aims to capture feedback on service quality, menu preferences, and overall dining satisfaction to ensure it remains competitive in the fast-casual restaurant space. Urban Plates hopes to identify actionable improvements that support their above-average retention rates, loyalty, and consistent execution across all locations.
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Career Level
Intern