Marketing Execution, Senior Associate - Money Movement - Business Banking

JPMorgan Chase & Co. • Columbus, OH

2d • $95,000 - $145,000

About The Position

As a Marketing Execution Senior Associate in Business Banking Engagement Marketing, you support the planning, development, execution, and optimization of integrated engagement marketing campaigns for Chase Business Banking. The role helps bring Money Movement and Small/Micro segment initiatives to market in partnership with strategy, product, analytics, channels, creative, and control functions to deliver relevant client experiences and measurable business results.

You independently manage campaign workstreams and lead end-to-end execution of integrated campaigns supporting primacy offers, money movement, relationship deepening, and priority Small/Micro segment initiatives. You translate strategies into campaign plans, briefs, requirements, timelines, and channel deliverables across email, digital, banker, and owned placements. You also manage offer execution, including eligibility, messaging, fulfillment communications, disclosures, testing, and launch readiness.

The role coordinates cross-functional reviews and approvals, uses client and campaign insights to inform targeting and optimization, and monitors milestones, dependencies, budgets, and performance. You review campaign results, recommend improvements, and contribute execution expertise and client perspective to annual planning and roadmap development.

Requirements

• 4+ years of experience in marketing execution, campaign management, direct marketing, lifecycle marketing, product marketing, or a related field.
• Experience independently managing multi-channel marketing campaigns from brief development through launch, measurement, and optimization.
• Strong project management skills, including managing complex workstreams, multiple stakeholders, competing priorities, and firm deadlines.
• Ability to influence and collaborate across cross-functional teams, navigate ambiguity, and drive decisions without direct authority.
• Strong written and verbal communication skills, attention to detail, and ability to translate strategy into clear execution requirements.
• Analytical mindset and experience using client, campaign, or performance data to inform decisions and improve marketing effectiveness.
• Demonstrated judgment and ownership, including the ability to anticipate risks, solve problems, and escalate appropriately.

Nice To Haves

• Experience developing or executing customer offers, incentives, or rewards.
• Experience with Business Banking, Small Business, financial services, money movement, or relationship-deepening programs.
• Familiarity with Small and Micro business segments, audience segmentation, personalization, testing, and performance measurement.
• Experience partnering with creative agencies, channel teams, analytics, and Legal, Risk, Controls, or Compliance partners.
• Ability to operate effectively in a fast-paced, highly matrixed environment with a continuous improvement mindset.

Responsibilities

• Independently manage campaign workstreams that encourage Small and Micro business clients to deepen their relationship with Chase and adopt behaviors that support primacy.
• Lead end-to-end execution of integrated marketing campaigns supporting primacy offers, money movement, relationship deepening, and priority Small/Micro segment initiatives.
• Translate marketing strategies into campaign plans, briefs, requirements, timelines, and channel deliverables across email, digital, banker, and owned placements.
• Partner with strategy leads, product teams, analytics, audience management, channel owners, and creative partners to develop differentiated offers and client experiences.
• Manage offer-related execution activities, including audience and eligibility requirements, offer messaging, fulfillment communications, disclosures, testing plans, and launch readiness.
• Drive cross-functional reviews and approvals with Legal, Risk, Controls, Compliance, and other partners; identify and resolve issues that could affect timing or quality.
• Use client, campaign, and segment insights to inform targeting, personalization, test design, and ongoing optimization for Small and Micro business audiences.
• Monitor milestones, dependencies, budgets, and performance; provide status updates, escalate risks, and recommend actions to keep work on strategy and schedule.
• Review campaign results and partner with analytics to identify learnings, improve future offers, and strengthen client engagement and primacy outcomes.
• Contribute to annual planning and roadmap development with execution expertise, client perspective, and recommendations for improving processes and campaign effectiveness.
• Collaborate with Marketing Strategy and Campaign Management; Business Banking Product and Money Movement; Offer, Audience, Channel, and Marketing Technology; Brand, Creative, and Content; internal and external agencies; Analytics, Finance, and Research; and Legal, Risk, Controls, and Compliance teams.

Benefits

• Competitive total rewards package, including base salary and, for eligible roles, commission-based pay and/or discretionary incentive compensation in cash and/or forfeitable equity.
• Comprehensive health care coverage.
• On-site health and wellness centers.
• Retirement savings plan.
• Backup childcare.
• Tuition reimbursement.
• Mental health support.
• Financial coaching.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed