Marketing & Events Manager | The SOMM Hotel & Spa

Columbia Hospitality • Woodinville, WA

26d • Onsite

About The Position

The SOMM Hotel & Spa is seeking a Marketing & Events Manager to develop and own the annual activation calendar and on-property programming strategy. This role focuses on driving guest engagement, revenue growth, brand awareness, and community partnerships. The ideal candidate will build and maintain strategic relationships with local partners, vendors, and organizations, and lead the planning, development, and execution of marketing activations and guest experiences. Programs may include seasonal campaigns, holiday experiences, special events, partnerships, and signature offerings. The role involves identifying emerging trends, managing program budgets, and partnering with the Marketing Director on digital content and email marketing strategies. This position is key in supporting public relations, partnership initiatives, and preparing marketing performance reports to evaluate success and inform future initiatives. The Marketing & Events Manager will serve as a key marketing partner responsible for identifying opportunities, driving initiatives forward, and supporting the continued growth of the property’s brand and guest experience. Other duties as assigned.

Requirements

• A university degree in marketing or business-related discipline with at least one year of relevant experience; or an equivalent combination of education, training and experience.
• General knowledge of marketing tools and techniques, particularly digital marketing.
• Strong written and verbal communication skills, including: The ability to write, proofread and edit reports, business correspondence, and promotional content.
• Effectively present information and respond to questions from team members, managers, clients, guests and the public.
• Detail oriented with strong multi-tasking and organizational skills.
• Solid personal management skills, including time management, planning and organizing, and delivery of results.
• Strong computer literacy in Microsoft Office, especially Word, Excel and Outlook.
• Effective problem solver able to make decisions in routine situations.

Nice To Haves

• Competency in Adobe Creative Suite and Canva preferred.

Responsibilities

• Develop and own the annual activation calendar and on-property programming strategy, identifying opportunities to drive guest engagement, revenue growth, brand awareness, and community partnerships.
• Build and maintain strategic relationships with local partners, vendors, and organizations to enhance programming opportunities.
• Lead the planning, development, and execution of marketing activations and guest experiences in partnership with Operations and other internal stakeholders.
• Identify emerging trends and local opportunities to keep the property’s programming competitive and differentiated.
• Lead program planning meetings and cross-functional working sessions; establish agendas, drive alignment, document key decisions, and ensure successful execution against timelines.
• Manage program budgets, track marketing spend, oversee vendor investments, and ensure initiatives are executed within established financial parameters.
• Partner with the Marketing Director to develop and optimize digital content strategies, ensuring website content reflects current programming, promotions, and guest experiences.
• Develop and execute email marketing campaigns that support programming initiatives, guest engagement, promotions, and revenue-driving opportunities.
• Analyze performance and recommend improvements.
• Develop and maintain organized marketing resources, campaign assets, and program materials to support efficient execution across teams.
• Oversee development of marketing collateral and guest-facing communications, ensuring alignment with brand standards and program objectives.
• Support public relations and partnership initiatives through research, content development, and preparation of marketing materials.
• Identify, manage, and develop relationships with vendors, community partners, and external stakeholders to support marketing initiatives and events.
• Prepare marketing performance reports, program recaps, and recommendations to evaluate success and inform future initiatives.
• Serve as a key marketing partner responsible for identifying opportunities, driving initiatives forward, and supporting the continued growth of the property’s brand and guest experience.
• Other duties as assigned.

Benefits

• Hourly Pay Range: $81,000 to $90,000 DOE
• Get Paid Daily (Make any day payday)
• Paid Time off & Holiday Pay
• Medical, Dental, Vision, Disability, 401K
• HSA/FSA Plans -with employer contribution
• Values Based Culture (#OMGLIFE)
• Culture Add (Creating Space for Fresh Perspectives)
• Referral Bonus (Get Paid to Recruit)
• Discounted Lodging, Dining, Spa, Golf, and Retail
• Employee Assistance Program “Columbia Cares”
• Volunteer Opportunities
• Committee Participation Opportunities (Fun, Philanthropic, Diversity/Equity/Inclusion)
• Task Force Work Opportunities (Grow your career in idyllic locations across the globe)
• Online Learning Platform to Help You Grow!
• Third Party Perks (Including discounts on Pet Insurance, Rental Cars, Movie and Concert Tickets, Theme Park and Attractions & so much more)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level