Marketing Events Coordinator

Bath Planet•Grand Rapids, MI

2d•$50,000 - $80,000•Onsite

About The Position

As the Marketing Events Coordinator, you will be responsible for planning, organizing, and managing local events and shows while leading a team of Event Demonstrators. You will help generate qualified leads, increase brand awareness, and support the growth of our sales team. This role is ideal for someone who is organized, energetic, and enjoys working in a fast-paced environment.

Requirements

Previous experience in event marketing, promotions, sales, customer service, or team leadership preferred.
Strong communication and interpersonal skills.
Positive, outgoing, and professional personality.
Strong planning, organizational, and time management skills.
Ability to coach, train, and motivate team members.
Comfortable working in a fast-paced, goal-oriented environment.
Ability to stand for extended periods during events.
Ability to lift up to 30 pounds.
Reliable transportation and willingness to travel locally.
Weekend availability is required.

Responsibilities

Research and identify local events, home shows, expos, and community opportunities within the assigned territory.
Negotiate contracts and maintain relationships with event vendors.
Build and manage an annual calendar of events and marketing opportunities.
Recruit, hire, train, and coach Event Demonstrators.
Schedule Event Demonstrators and ensure proper event coverage.
Coordinate booth setup, displays, materials, and event breakdown.
Represent Bath Planet & Home Pro MI professionally at all events.
Engage with homeowners and help generate qualified leads.
Set appointments for free in-home consultations.
Collect contest entries and customer information.
Follow up on leads and assist with scheduling appointments.
Track event performance and measure results.
Prepare reports and provide feedback to improve event success.