Marketing & Engagement Coordinator
About The Position
The Marketing & Engagement Coordinator is a key member of the Marketing & Engagement (ME) team and plays a critical role in supporting the execution of the organization’s internal and external communications strategies. This position supports Healthy Start’s mission by creating and managing high-quality content for digital and print distribution, coordinating events, and supporting community outreach activities and marketing initiatives. The Coordinator is also responsible for helping amplify the voices of Healthy Start’s target population, ensuring these narratives are represented in our materials and campaigns. The role is ideal for someone who thrives in a collaborative environment, has strong content and design skills, and is passionate about maternal and child health and connecting with the community.
Requirements
- Passion, energy and drive.
- Experience in marketing, design (Canva), event support, and community outreach
- Experience with digital marketing trends, SEO, and content creation
- Strong organization and project management skills with the ability to manage multiple tasks simultaneously
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and marketing software (Bloomerang CRM or similar, email platforms, social media tools, Monday.com etc.)
- Professional, self-starter who is reliable, solutions-oriented, flexible, proactive, resilient, organized, and punctual
- Commitment to racial and health equity and familiarity with community-based public health issues is a plus
- Must possess a valid unrestricted Pennsylvania Driver’s License and current and valid unrestricted automobile insurance and be listed as an insured driver.
- Personal transportation with employee listed as an insured driver on the vehicle used for work.
- COVID-19 vaccination
- Act 33/34 and FBI clearances are required
Responsibilities
- Coordinate content creation and daily management for all Healthy Start social media platforms (Instagram, Facebook, LinkedIn, YouTube)
- Draft, edit, and distribute internal and external marketing materials, including flyers, brochures, presentations, one-pagers, press releases, etc.
- Collaborate with team members to execute branded campaigns and storytelling projects
- Support newsletter development and mass email communications
- Coordinate printing projects and mailing campaigns
- Assist with email marketing campaigns, including list segmentation, email design, and performance tracking
- Ensure consistency of brand and messaging across all platforms
- Provide planning and on-site support for organization-wide events including community outreach, fundraising events, and staff activities
- Coordinate logistics and marketing support needs across departments for programmatic and engagement events
- Manage inventory of marketing and outreach materials
- Represent Healthy Start at outreach events, community fairs, and tabling opportunities
- Assist with set-up, materials distribution, and attendee engagement at community events
- Collaborate with staff and volunteers to ensure outreach materials and messaging are consistent and inclusive
- Assist with light video editing and graphic design projects to support campaigns, internal trainings, and events
- Collaborate with ME team and other departments to collect and package visual content for storytelling purposes
- Maintain and update the company’s website and social media platforms with new content and updates
- Monitor and analyze marketing campaign performance, providing reports and insights for optimization
- Act as a liaison between the marketing department, community outreach and education, and other internal teams, ensuring smooth communication and collaboration
- Maintain shared folders, templates, and digital marketing assets
- Assist with other administrative needs as assigned
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
