Marketing Director Full-Time

PACS

1d•$75,000 - $85,000•Hybrid

About The Position

Arvin Post Acute is seeking a driven, relationship-focused Marketing Director to join our leadership team. This is an exciting opportunity for a healthcare marketing professional who thrives on building referral relationships, growing census, and promoting high-quality post-acute care services throughout the community. If you have a passion for healthcare, enjoy networking, and are motivated by results, we'd love to hear from you!

Requirements

Minimum of 2 years of healthcare marketing experience required
Bachelor's degree in Marketing, Business, Healthcare Administration, or related field preferred
Proven ability to build and maintain professional relationships
Strong sales, marketing, and business development skills
Excellent communication and presentation abilities
Highly organized and self-motivated
Ability to work independently and manage multiple priorities
Proficiency with Microsoft Office and CRM systems
Valid California Driver's License
Reliable transportation
Ability to travel throughout the assigned market area

Nice To Haves

Skilled Nursing Facility (SNF) marketing experience strongly preferred
Experience working with hospital discharge planners, case managers, and healthcare referral networks preferred

Responsibilities

Develop and execute strategic marketing plans to increase admissions and census growth
Build and maintain strong relationships with hospitals, physicians, case managers, discharge planners, assisted living communities, and other referral sources
Conduct regular facility visits, presentations, and networking events
Coordinate tours for prospective residents, families, and referral partners
Track referral activity and admission trends
Collaborate with the admissions team to facilitate smooth transitions and timely admissions
Represent the facility at healthcare and community events
Identify new business development opportunities within the market
Maintain detailed records of marketing activities and referral contacts
Work closely with facility leadership to achieve census and revenue goals
Monitor market trends and competitor activity
Ensure compliance with all federal, state, and facility marketing guidelines