Marketing Director

DartcorParsippany, NJ
Hybrid

About The Position

Dartcor Enterprises is seeking a Marketing Director to lead the next chapter of its growth. This role is responsible for leading all Marketing Operations functions across Dartcor Enterprises and its brands — Dartcor Hospitality, Chelsea Hospitality, and Ome Caterers. The Marketing Director will drive brand strategy, creative execution, digital performance, and business-specific campaigns that serve both B2B and B2C growth. This position will also lead a small in-house team, oversee agency and consultant partnerships, and develop the systems and structure needed to support a high-performing marketing operation spanning the full portfolio. This is a hands-on, strategic, and highly collaborative role ideal for a dynamic marketing leader who can balance brand storytelling with business impact across a multi-brand environment.

Requirements

  • 5-10 years of diverse marketing experience, with demonstrated leadership in both B2B and B2C environments
  • Strong project management skills: planning, hitting tight deadlines, an eye for detail, a high bar for quality of execution, juggling multiple high priorities, and the ability to bring structure
  • Self-starter — able to connect the dots and anticipate needs, work without micromanagement, and proactively report status and escalate when support is needed
  • Can-do attitude — bring creative, cost-efficient solutions, look for opportunity, and like to build; entrepreneurial
  • Proven success developing brands and driving measurable business results, ideally across more than one brand or business unit
  • Experience managing teams and scaling marketing operations
  • Strong strategic thinking, creative instinct, and the ability to execute in a fast-paced environment
  • Exceptional taste and a deep appreciation for high-end hospitality, design, and culture
  • Strong digital marketing skills across SEO/SEM, paid media, email, and social — proficient with Google Ads, Meta Ads, email platforms (HubSpot, Mailchimp), and CMS tools
  • Data-driven, with proficiency in GA4, attribution reporting, and performance dashboards
  • Skilled in managing cross-functional priorities and communicating with executive leadership
  • Bachelor’s degree in Marketing, Communications, Hospitality Management, or a related field
  • On-site presence required 4–5 days a week in Morristown, NJ

Nice To Haves

  • Experience in hospitality, food & beverage, or lifestyle sectors is a plus — but not required
  • Experience with multi-brand or parent/sub-brand marketing architecture
  • Existing media or influencer relationships in the NJ/NYC market
  • Background in restaurants, catering, and events, or F&B marketing
  • Familiarity with hospitality CRM platforms

Responsibilities

  • Develop and lead marketing strategy across all Dartcor Enterprises brands — Dartcor Hospitality, Chelsea Hospitality, and Ome Caterers — aligned with enterprise growth goals
  • Build and manage a nimble, high-performing in-house team
  • Oversee brand development across the portfolio, ensuring each brand keeps a distinct voice while reinforcing the Dartcor Enterprises parent identity
  • Lead CRM, digital marketing, and content strategies that support both sales and brand awareness
  • Create and manage integrated B2B and B2C campaigns tailored to each brand and business need
  • Manage and evaluate agency and freelance partners across PR, creative, and paid media
  • Support enterprise-level strategic planning and growth initiatives, partnering with business unit leads across all brands
  • Shape the presence of Dartcor Enterprises and its brands across owned, earned, and social media channels
  • Drive influencer relationships and partnership marketing
  • Own the entire marketing budget and planning across the enterprise

Benefits

  • Competitive salary commensurate with experience
  • Performance-based bonus tied to brand and revenue milestones
  • Comprehensive Medical, Dental, Life, and Vision insurance
  • 401(k) to help you invest in your future
  • Paid time off to help support your life outside of work
  • Food & beverage perks across Dartcor properties
  • The chance to work alongside collaborative team members who share our core values and are eager to help build Dartcor Enterprises’ marketing operation
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