About The Position

The Marketing & Customer Engagement Specialist is responsible for supporting the execution of marketing, customer engagement, lead generation, and commercial growth initiatives across MTCS Americas. The role coordinates customer-facing events, trade shows, webinars, marketing communications, CRM activities, lead management processes, and marketing operations while working closely with the Market Intelligence & Growth Lead and commercial teams throughout the region. The position plays a critical role in strengthening customer engagement, enhancing brand visibility, improving commercial effectiveness, and supporting revenue growth objectives through effective execution of regional marketing programs and customer-facing initiatives.

Requirements

  • Strong organizational skills
  • Customer-focused mindset
  • Practical knowledge of a job area
  • Ability to work independently with general supervision

Responsibilities

  • Coordinate customer seminars, workshops, webinars, technical forums, and engagement programs across the Americas.
  • Support customer visits, executive meetings, and regional commercial events.
  • Coordinate event schedules, registrations, attendee communications, and event logistics.
  • Support customer relationship-building activities through well-executed engagement programs.
  • Track participation levels and event feedback to support continuous improvement.
  • Coordinate participation in industry trade shows, conferences, exhibitions, and customer events.
  • Manage registration processes, booth logistics, vendors, promotional materials, and event schedules.
  • Support commercial teams before, during, and after events.
  • Coordinate post-event lead management and reporting activities.
  • Measure event effectiveness and return on investment.
  • Coordinate deployment of customer communications and marketing campaigns.
  • Support development and distribution of promotional materials and regional marketing content.
  • Maintain presentations, brochures, case studies, customer references, and marketing collateral.
  • Support communication of product launches, service offerings, and commercial initiatives.
  • Assist with website content updates and social media execution activities where applicable.
  • Process and track marketing-generated leads.
  • Support CRM data quality, maintenance, and reporting.
  • Coordinate lead distribution and follow-up activities with commercial teams.
  • Monitor campaign performance and lead conversion activities.
  • Support pipeline reporting and commercial effectiveness initiatives.
  • Coordinate vendors, contracts, invoices, budgets, calendars, and project schedules.
  • Support annual marketing planning activities.
  • Maintain records of marketing expenditures and event participation.
  • Support reporting of marketing KPIs and effectiveness metrics.
  • Assist with management of promotional inventory and materials.
  • Partner with Market Intelligence & Growth Lead, Sales, Business Development, Capital Project Pursuit Leader, Product Management, Sales Operations, and Service Operations.
  • Support execution of growth initiatives and customer engagement programs.
  • Ensure alignment between marketing activities and commercial priorities.
  • Contribute to regional growth objectives through effective coordination and execution.

Benefits

  • PTO
  • 12 company-paid holidays
  • 401K plan with a 6% match
  • Comprehensive health plan including medical, dental, vision
  • Life insurance
  • Short-term disability
  • Long-term disability
  • Health savings account matching
  • Wellness program
  • Employee Assistance Program
  • Paid paternal leave
  • Gym reimbursement
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