Marketing Customer Engagement Specialist

Sulzer • Greenwich, CT

25d

About The Position

The Marketing & Customer Engagement Specialist is responsible for supporting the execution of marketing, customer engagement, lead generation, and commercial growth initiatives across MTCS Americas. The role coordinates customer-facing events, trade shows, webinars, marketing communications, CRM activities, lead management processes, and marketing operations while working closely with the Market Intelligence & Growth Lead and commercial teams throughout the region. The position plays a critical role in strengthening customer engagement, enhancing brand visibility, improving commercial effectiveness, and supporting revenue growth objectives through effective execution of regional marketing programs and customer-facing initiatives.

Requirements

• Bachelor's Degree in Marketing, Business Administration, Communications, Event Management, or related discipline preferred.
• Minimum 3 years of experience in marketing coordination, customer engagement, event management, commercial support, or related functions.
• Strong organizational and project coordination skills.
• Experience coordinating trade shows, conferences, webinars, or customer events.
• Experience working with CRM platforms and lead management processes.
• Excellent communication and interpersonal skills.
• Strong Microsoft Office skills.
• English required.

Nice To Haves

• Spanish preferred.
• Experience within industrial manufacturing, engineering, refining, petrochemical, chemical, or energy industries.
• Experience using Salesforce, Dynamics, HubSpot, or equivalent CRM systems.
• Experience supporting digital marketing campaigns and customer engagement programs.
• Familiarity with marketing analytics and campaign reporting.
• Experience supporting regional or multinational organizations.

Responsibilities

• Coordinate customer seminars, workshops, webinars, technical forums, and engagement programs across the Americas.
• Support customer visits, executive meetings, and regional commercial events.
• Coordinate event schedules, registrations, attendee communications, and event logistics.
• Support customer relationship-building activities through well-executed engagement programs.
• Track participation levels and event feedback to support continuous improvement.
• Coordinate participation in industry trade shows, conferences, exhibitions, and customer events.
• Manage registration processes, booth logistics, vendors, promotional materials, and event schedules.
• Support commercial teams before, during, and after events.
• Coordinate post-event lead management and reporting activities.
• Measure event effectiveness and return on investment.
• Coordinate deployment of customer communications and marketing campaigns.
• Support development and distribution of promotional materials and regional marketing content.
• Maintain presentations, brochures, case studies, customer references, and marketing collateral.
• Support communication of product launches, service offerings, and commercial initiatives.
• Assist with website content updates and social media execution activities where applicable.
• Process and track marketing-generated leads.
• Support CRM data quality, maintenance, and reporting.
• Coordinate lead distribution and follow-up activities with commercial teams.
• Monitor campaign performance and lead conversion activities.
• Support pipeline reporting and commercial effectiveness initiatives.
• Coordinate vendors, contracts, invoices, budgets, calendars, and project schedules.
• Support annual marketing planning activities.
• Maintain records of marketing expenditures and event participation.
• Support reporting of marketing KPIs and effectiveness metrics.
• Assist with management of promotional inventory and materials.
• Partner with Market Intelligence & Growth Lead, Sales, Business Development, Capital Project Pursuit Leader, Product Management, Sales Operations, and Service Operations.
• Support execution of growth initiatives and customer engagement programs.
• Ensure alignment between marketing activities and commercial priorities.
• Contribute to regional growth objectives through effective coordination and execution.

Benefits

• PTO and 12 company-paid holidays
• 401K plan with a 6% match
• Comprehensive health plan including medical, dental, vision, Life, short-term & long-term disability
• Health savings account matching
• Motivating wellness program
• Employee Assistance Program
• Paid paternal leave
• Gym reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level