Marketing Coordinator

Halco Kitchen & BathMalden, MA
$60,000 - $70,000Onsite

About The Position

Halco is seeking a highly organized, creative, and results-driven Marketing Coordinator to oversee and execute the company's day-to-day marketing activities. This role is responsible for managing digital marketing, social media, email campaigns, events, community outreach, content creation, vendor relationships, and marketing reporting. The ideal candidate thrives in a fast-paced environment, enjoys balancing creative and administrative responsibilities, and can independently manage multiple projects while maintaining a strong attention to detail. This position focuses on execution and coordination while working closely with ownership to support the company's growth objectives.

Requirements

  • 2+ years of marketing, communications, event coordination, or project management experience.
  • Strong written and verbal communication skills.
  • Excellent organizational and time management abilities.
  • Ability to manage multiple projects and deadlines simultaneously.
  • Strong attention to detail and follow-through.

Nice To Haves

  • Experience with Google Ads and Google Analytics.
  • Experience with Mailchimp or similar email marketing platforms.
  • Experience with website content management systems.
  • Experience with Canva, Adobe Creative Suite, or similar design tools.
  • Experience in residential construction, remodeling, home services, or related industries.

Responsibilities

  • Manage and monitor Google Ads campaigns and performance.
  • Track website traffic, lead generation, and campaign analytics.
  • Coordinate website updates, blog content, and landing pages.
  • Identify opportunities to improve online visibility and lead conversion.
  • Assist with development of lead magnets, guides, and customer resources.
  • Manage email marketing campaigns through Mailchimp.
  • Monitor subscriber growth and engagement metrics.
  • Create and distribute newsletters, announcements, and promotional campaigns.
  • Repurpose project content, blogs, and customer success stories across marketing channels.
  • Develop and maintain a social media content calendar.
  • Source project photos, videos, and customer testimonials.
  • Create and schedule content across company platforms.
  • Monitor engagement and provide recommendations for improvement.
  • Coordinate and participate in home shows, community events, and trade shows.
  • Manage event registrations, logistics, staffing, and materials.
  • Coordinate booth setup, displays, and promotional items.
  • Research and recommend sponsorship opportunities that align with company values and growth goals.
  • Coordinate creation and production of brochures, signage, banners, apparel, and promotional items.
  • Maintain relationships with photographers, printers, promotional vendors, and marketing partners.
  • Ensure marketing materials remain current, professional, and on-brand.
  • Coordinate project photography for completed projects.
  • Assist with client appreciation gifts and project closeout initiatives.
  • Help collect testimonials, reviews, and referral opportunities.
  • Track marketing performance and key metrics.
  • Prepare monthly marketing reports for ownership.
  • Monitor marketing budgets and vendor expenses.
  • Maintain organized marketing assets, templates, and documentation.

Benefits

  • Competitive salary
  • Employee discounts
  • Free food & snacks
  • Opportunity for advancement
  • Paid time off
  • Training & development
  • performance-based bonus opportunities tied to lead generation, marketing performance, and company growth objectives.
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