Marketing Coordinator - State Farm Stadium

ASM GlobalGlendale, AZ
Onsite

About The Position

Legends Global is seeking a Marketing Coordinator to join their team at State Farm Stadium. This role involves leading graphic design and creative projects, maintaining the facility's website and social media, developing advertising programs, managing databases, and assisting with public relations and event marketing plans. The ideal candidate will be a self-starter with strong organizational skills, proficient in various design and marketing software, and able to work effectively under pressure and with minimal supervision. This position offers the opportunity to work with a premier partner to the world's greatest live events, venues, and brands.

Requirements

  • Preferably a Bachelor’s Degree from an accredited college or university with major course work in marketing, public relations or other related field.
  • Preferably two years of increasingly responsible experience in marketing, preferably with a sports facility, convention center, performing arts facility or other multi-purpose public assembly facility.
  • Knowledge in Website maintenance and administrative tools.
  • Public relations.
  • Social media outlets and marketing.
  • Microsoft applications, email databases, graphic design, internet software, and event ticketing platforms.
  • Media buying & promotions.
  • Ability to work both independently and as part of a team.
  • Self-starter, strong organizational skills, ability to prioritize and meet deadlines.
  • Organize and execute public relations and social media efforts for the facility.
  • Proficient in computer applications such as PowerPoint, Illustrator/Photoshop, Canva, and other digital asset management tools.
  • Ability to prioritize multiple projects and meet deadlines.
  • Work effectively under pressure and/or stringent schedules.
  • Ability to work with minimal supervision and to interact with all levels of staff and clients.

Responsibilities

  • Lead graphic design and creative projects in Adobe design platforms and Canva to create digital and print-ready marketing materials.
  • Maintain and update the facility’s website and social media outlets; serve as liaison for all website/social media related promotions, initiatives, and challenges.
  • Develop, maintain, and coordinate event and facility advertising programs and opportunities.
  • Maintain facility database and assist with database related marketing, email deployments, and strategies.
  • Manage venue photos and video libraries.
  • Develop and issue press releases and maintain updated media contact list.
  • Assist in coordinating public relations efforts.
  • Assist in the development of event marketing plans.
  • Assist in the development and design of facility advertising, marketing, and collateral materials.
  • Assist Director of Marketing and PR in the preparation of sales materials and, when appropriate, in the presentation of said materials & proposals.
  • When applicable, assist General Manager and or other departments with marketing related activities.
  • Present weekly activity and event status report to Director of Marketing & PR.
  • Prepare corporate marketing reports and participate in monthly marketing conference calls.
  • Communicate clearly and concisely in the English language, both orally and in writing.
  • Establish and maintain cooperative-working relationships with those contacted in the course of work.
  • Work a flexible schedule including early mornings, evenings, weekends, holidays, and extended (long) work hours.
  • Update and maintain an event venue website, email database/deployments, and social media outlets.
  • Assist in developing event marketing plans.
  • Develop, maintain, and coordinate advertising/sponsorship opportunities.
  • Organize and execute public relations and social media efforts for the facility.
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