Marketing Coordinator - Medicine Administration

Mount Sinai Health SystemNew York, NY

About The Position

Reporting to the Senior Director of Network, Ambulatory and Physician Marketing, with dotted-line reporting to Mount Sinai Doctors Administration, the Ambulatory Marketing and Communications Coordinators primary responsibilities are to assist in developing, implementing, and monitoring ambulatory practice marketing initiatives and manage internal communications efforts for the Mount Sinai Doctors Ambulatory practices. All efforts will support the goals of volume/revenue building and enhanced staff communication for the Mount Sinai Doctors ambulatory locations, and support the short- and long-term goals of the Mount Sinai Health System.

Requirements

  • BA/BS Degree is required, with a preference for a major in communications, marketing, or public affairs.
  • 3-5+ years of experience in marketing communications preferred.
  • Experience in a client/relationship-facing role is highly desirable.
  • Familiarity with digital communications technologies.
  • Demonstrated project management skills including planning, scheduling, meeting deadlines and working with internal stakeholders and vendors to complete projects on time and within budget.
  • Capable of working in a highly matrixed environment with competing priorities is essential.
  • Has an understanding of how communications and/or marketing plans are developed.

Nice To Haves

  • Community outreach is a plus.
  • A working knowledge of healthcare, science, or biomedical issues is preferred.

Responsibilities

  • Assist in development and planning for annual marketing initiatives as determined by ambulatory leadership.
  • Creation of marketing briefs for our ad agency.
  • Trafficking of ad creative with media buying agency.
  • Monitoring of ad performance using existing tools and processes.
  • Creating marketing performance reports for periodic ambulatory leadership meetings.
  • Develop and implement internal communications content for Mount Sinai Doctors ambulatory practices, including a periodic e-newsletter, broadcast email notifications, and Intranet.
  • Use existing or new tools to accomplish tasks, utilizing approved MSHS templates and brand standards.
  • Help maintain online physician profiles.
  • Manage photography needs for marketing and communications purposes as needed.
  • Provide briefing documents and production support for creation of video content.
  • Project manage signage development and deployment, in collaboration with Creative Services and Branding teams.
  • Maintain expense budgets for marketing and communications activities to ensure projects fall within budget parameters.
  • Utilize approved MS vendors.
  • Assist in researching quotes and vendor onboarding when 3rd party vendors are involved.
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