Marketing coordinator

Quality Service Today Plumbing & Septic•Mebane, NC

5d•Onsite

About The Position

Quality Service Today is one of North Carolina's fastest-growing residential service companies specializing in Plumbing, Septic, Sewer, Electrical, and Home Services. Our mission is simple: Deliver an amazing customer experience while building a company our employees are proud to call home. We believe culture wins. Everything we do is guided by our Core Values: Accountability We own our results. We don't make excuses—we solve problems. Proactive We stay ahead of issues instead of reacting to them. Great companies plan. Integrity We do the right thing, even when nobody is watching. Attitude Energy is contagious. We choose positivity, professionalism, and a winning mindset every day. If these values don't describe you, this position probably isn't the right fit. This isn't a "maintain the website" position. You'll own the entire marketing strategy for one of the fastest-growing home service companies in North Carolina. You'll work directly with Leaderhsip to help determine where the company grows next, how we dominate our markets, and how we become the company every homeowner thinks of first. If you're motivated by growth, data, creativity, and winning, you'll have the freedom to make a real impact. Your Mission Build the most recognized and trusted home service brand in our markets while generating consistent, high-quality leads that fuel company growth. You will be responsible for developing and executing marketing strategies that increase revenue, improve customer retention, strengthen our reputation, and position Quality Service Today as the leader in every community we serve.

Requirements

Proven success growing a brand and generating measurable revenue.
Strong understanding of digital marketing.
Experience managing marketing budgets.
Excellent communication and leadership skills.
Highly organized and results driven.

Nice To Haves

Home service industry experience (Plumbing, HVAC, Electrical, Septic, Roofing, etc.)
Knowledge of Google Analytics, Looker Studio, CRM platforms, AI marketing tools, and automation platforms.
Video production and social media strategy experience.
SEO and local search optimization expertise.

Responsibilities

Protect and strengthen the Quality Service Today brand. Ensure consistent messaging across every customer touchpoint. Maintain our reputation as the most trusted home service company in our markets.
Develop annual marketing plans and quarterly campaigns. Build measurable lead-generation strategies. Create marketing budgets and maximize ROI. Track KPIs and report results to leadership.
Oversee SEO, Local SEO, Google Business Profiles, PPC, Local Service Ads, social media, email marketing, and website performance. Improve conversion rates across all digital platforms. Manage online reputation and customer reviews.
Produce compelling videos, photography, blog content, email campaigns, and customer success stories. Coordinate media interviews, community events, and public relations opportunities. Develop presentations and promotional materials.
Track marketing performance using dashboards and reporting tools. Measure Cost Per Lead, Cost Per Booked Call, Revenue by Source, ROI, and Customer Acquisition Cost. Continuously optimize campaigns using data.
Lead outside marketing vendors, agencies, photographers, and creative partners. Build and mentor future marketing team members. Collaborate with Operations, Sales, Dispatch, and Customer Service to ensure marketing aligns with business goals.