Marketing Coordinator (US Remote)

MERIT CRO, Inc.•Madison, WI

1d•$43,000 - $45,000•Remote

About The Position

MERIT is hiring an entry-level full-time Marketing Coordinator. This position will work closely with the marketing team to develop campaign strategies to promote MERIT’s brand, services, and software platform. Key responsibilities include coordinating all marketing efforts to create consistent, effective promotional campaigns across platforms and organizing the creation of new marketing materials. Recent college graduates are welcome to apply.

Requirements

Bachelor's degree in marketing, graphic design, communications, psychology, business administration, or a related field.
Graphic design program experience with Adobe Creative Suite. Must be able to create social graphics and basic content
Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
Understanding of AIO, SEO, SEM and the ability to continually learn best practices to optimize website and search content
Must have strong organizational and project management skills, as well as attention to detail
Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills
Ability to learn and adapt knowledge to marketing platforms, channels, and best practices, including social, digital, email, and print marketing
Must have strong analytical skills to analyze metrics and create reports

Nice To Haves

Recent college graduates are welcome to apply.
1-2 years of experience in marketing is a plus but not required
Marketing platform knowledge/familiarity with Google Analytics and Google Ads is a plus but not required

Responsibilities

Plan, execute, and track marketing initiatives
Help plan social media content calendar and post to LinkedIn regularly. Keep promotional materials ready. Coordinate requirements with graphics
Assist with the planning and managing of marketing efforts for trade shows, conferences, events and meetings. This includes conference research, hotel reservations, vendor coordination, event planning, and trade show logistics
Develop various types of marketing deliverables, including social media posts sales and collateral
Communicate campaign deliverables, objectives and timelines to team while providing instructions for promotion/use
Manage tasks outsourced to external vendors (such as printing companies)
Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics, then summarizing takeaways into insightful reports
Maintain an inventory and directory of marketing materials
Help create, proofread, and edit copy for various marketing channels, ensuring consistent voice
Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness
Conduct market research and identify trends
Performs other duties as assigned