Marketing Coordinator

Follett Content Solutions LLCMchenry, IL
Hybrid

About The Position

Follett Content Solutions is seeking a Marketing Coordinator to join their Marketing team. This is a full-time exempt role located in McHenry, IL, with a hybrid work arrangement (in-office Monday, Tuesday, Thursday; remote Wednesday, Friday). Remote work may be considered for the right candidate. The position is described as foundational and execution-focused, providing broad support across the Follett Content Marketing team. It is ideal for a detail-oriented, highly organized self-starter who thrives in a fast-paced environment and excels at keeping projects moving, meeting deadlines, and aligning teams. The Marketing Coordinator will support campaign execution, maintain tools and resources, manage task tracking, and ensure operational efficiency. This role offers an opportunity to engage in B2B and eCommerce marketing while making a tangible impact on daily operations.

Requirements

  • 2-5 years of marketing, communications, or related experience; internship experience considered
  • Bachelor's degree or equivalent
  • Strong interest or foundational experience in B2B marketing, content marketing, or marketing communications
  • Exposure to education, publishing, or library markets a plus
  • Solid project and time management skills with demonstrated ability to juggle multiple tasks, meet deadlines, and keep workstreams organized in a fast-paced environment
  • Some familiarity with marketing processes, workflows, and tooling
  • Hands-on experience with platforms such as HubSpot or project management systems are a plus
  • Comfort working across multiple functions and teams; able to shift priorities quickly and contribute meaningfully
  • Strong attention to detail with a commitment to accuracy and quality in all deliverables
  • Excellent written and verbal communication skills with the ability to collaborate effectively across teams and communicate status, questions, and updates clearly
  • A self-starter mentality: someone who takes initiative, asks good questions, and looks for ways to add value without being asked
  • Self-starter that wants to add value across a variety of tasks/initiatives
  • Flexibility and adaptability in the face of changing priorities, evolving projects, and a dynamic marketing environment
  • A genuine curiosity about marketing, brand, content, and the education market; eagerness to learn within a full-service marketing organization

Nice To Haves

  • Exposure to education, publishing, or library markets

Responsibilities

  • Maintain and update content spreadsheets for Titlewave post projects.
  • Assist with campaign asset preparation, QA, and routing.
  • Support timeline adherence through task tracking, status updates, and follow-ups.
  • Help manage dependencies across content, creative, video, and communications.
  • Schedule and publish content across owned social and digital channels.
  • Assist with social media listening, posting, scheduling, QA, and backup coverage.
  • Help maintain content calendars and publishing checklists.
  • Monitor basic performance metrics across channels and prepare summaries.
  • Assist with webinar logistics including registration pages, calendar invites, reminder communications, presentation drafting and editing, dry-run scheduling, and HubSpot sync.
  • Support live event coordination and post-event follow-up workflows.
  • Upload, organize, and maintain video assets across platforms.
  • Help repurpose video content across channels.
  • Maintain and update checklists for video and webinar execution.
  • Manage content libraries, bookmarks, and shared internal resources.
  • Support media monitoring, competitive news tracking, and coverage summaries.
  • Help prepare materials for announcements, product launches, and events.
  • Maintain messaging documentation and version control.
  • Support pre-, during, and post-event campaign execution in partnership with event planner, marketing strategy/demand and content teams.
  • Support internal communications to conference attendees.
  • Coordinate event related logistics including booth materials, shipping, supply inventory, etc.
  • Support asset organization, file naming conventions, and archiving.
  • Assist with Storefront updates and preparation of event and promotional materials.
  • Help maintain brand and asset libraries.
  • Maintain and create Marketing-owned SharePoint sites.
  • Support the creation of standard operating procedures, templates, and onboarding and training documentation.
  • Support UTM creation and tracking.
  • Perform QA and QC for specific web and MarTech tasks.
  • Monitor and support shared inboxes and intake requests.
  • Handle data entry requests and updates across tools and platforms.

Benefits

  • An array of benefits
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