Marketing & Communications Specialist

MSFHelena, MT
Onsite

About The Position

Montana State Fund (MSF) is seeking a Marketing and Communications Specialist to serve as their key communications and brand expert. This role is responsible for ensuring the clarity, consistency, and strategic impact of MSF's messaging across all channels, thereby strengthening connections with employees, customers, and partners and supporting the mission to protect Montana's workforce. The ideal candidate is creative, strategic, and enjoys cross-functional collaboration. Responsibilities include coordinating and executing marketing and communications programs, managing integrated content planning, and developing compelling materials to elevate the brand and advance organizational priorities. This position will shape how MSF tells its story internally and externally through effective program management, content strategy, and cohesive multi-channel communication.

Requirements

  • Bachelor’s degree in marketing, communications, journalism, or related field
  • 4 + years of experience in marketing, communications, or branding
  • Strong writing, editing, and storytelling skills
  • Excellent organizational skills and attention to detail
  • Ability to think strategically, analyze data, and translate insights into action
  • Experience with social media management tools, CRM systems, and marketing software preferred
  • Comfortable managing multiple projects in a fast-paced environment
  • Project management, including the ability to coordinate timelines, manage resources, and ensure successful delivery

Nice To Haves

  • SEO/SEM
  • Video Production and editing
  • Media relations

Responsibilities

  • Directs day-to-day project management across all marketing and communications work by maintaining and driving the integrated marketing calendar.
  • Coordinates complex timelines for both long-term and short-term projects, ensuring all milestones are met through disciplined execution and cross-functional alignment.
  • Leverages understanding of business operations, organizational priorities, and audience needs to inform content strategy and planning.
  • Translates operational insights into clear, compelling written and visual content for digital, print, and internal channels.
  • Produces materials—including press releases, newsletters, brochures, and presentations—that support strategic goals while ensuring a consistent brand voice across all communications.
  • Assists with the development and execution of multi-channel marketing campaigns by collaborating cross-functionally to ensure strategic cohesion and alignment with organizational goals.
  • Monitors performance metrics to translate data into actionable recommendations that inform future marketing plans.
  • Develops social media plan and manages platforms.
  • Manages the end-to-end coordination of sponsorship programs, overseeing partner communications, deliverables, and activation timelines.
  • Tracks and evaluates performance to ensure all sponsorships align with marketing objectives while assisting with budget management and decision-making.
  • Acts as a key brand ambassador by attending events and managing logistics, supplies, and organizational needs.
  • Owns and operates the internal communications program end-to-end, leading the planning, execution, and measurement of all internal initiatives.
  • Partners with leadership and cross-functional teams to ensure the timely dissemination of updates that clearly connect projects and priorities to employee and customer impact.
  • Utilizes data and feedback to identify gaps and propose continuous enhancements to improve the reach and effectiveness of internal communications.

Benefits

  • Excellent health insurance with dental, vision, life, long-term disability and more, with optional dependent coverage.
  • Flexible spending accounts for dependent care and medical expenses.
  • Public employees’ retirement plan tax-deferred contributions with a generous employer match.
  • Optional 457(b) deferred compensation to further increase retirement savings.
  • Higher education reimbursement and other training and development programs.
  • Robust personal leave, paid holidays, and extended leave.
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