Marketing Communication Specialist

Senior Metal Bellows • Sharon, MA

2d

About The Position

Join Our Team at Senior Metal Bellows! Are you a creative, data-driven marketer who enjoys turning technical products into compelling stories? Senior Metal Bellows is looking for a Marketing Communications Specialist to support B2B marketing, digital campaigns, tradeshows, content creation, and lead generation efforts in a highly technical manufacturing environment. In this role, you will help develop and execute marketing strategies that build brand awareness, generate leads, and support company growth. You’ll partner closely with Sales, Engineering, leadership, and outside vendors to create content and campaigns that connect with both technical and business audiences.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field
• 3–5+ years of B2B marketing or marketing communications experience
• Working knowledge of Google Ads, Google Analytics, LinkedIn advertising, and email marketing tools
• Understanding of SEO and interest in AI-assisted marketing/GEO strategies
• Strong writing, design, organization, and project management skills
• Ability to manage multiple priorities, vendors, campaigns, and deadlines

Nice To Haves

• Experience in technical, industrial, aerospace, or advanced manufacturing is a plus
• Tradeshow planning experience preferred
• Adobe Creative Suite and HubSpot experience preferred

Responsibilities

• Support marketing and advertising strategies aligned with growth goals
• Create technical marketing content for engineers and decision-makers
• Manage digital campaigns, including Google Ads, LinkedIn, social media, and targeted media placements
• Track campaign performance and recommend improvements
• Support SEO and emerging Generative Engine Optimization strategies
• Update website content and coordinate larger projects with web vendors
• Develop email campaigns for product launches, tradeshows, and customer nurture programs
• Plan and coordinate domestic and international tradeshows
• Design marketing materials using Adobe Creative Suite
• Manage CRM activity, preferably HubSpot, including workflows, lead scoring, and reporting
• Coordinate marketing purchase orders, invoices, vendors, and budget-related approvals
• Prepare campaign updates, market research, and recommendations for leadership
• Provide creative support for internal communications and company events

Benefits

• At Senior Metal Bellows, your marketing work will support highly engineered products used in aerospace, defense, semiconductor, medical, and industrial applications.
• You’ll have the opportunity to combine creativity, strategy, and technical storytelling in a collaborative environment where your work has real impact.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level