Temporary Marketing & Communications Manager

GIRL SCOUTS OF GREATER LOS ANGELES•Inglewood, CA

1d•$34 - $36•Onsite

About The Position

The Manager, Marketing and Communications is a full-time employee of Girl Scouts of Greater Los Angeles (GSGLA) and reports to the Sr. Manager of Marketing and Communications. They are responsible for the creation and implementation of GSGLA marketing and communications efforts. In collaboration with the marketing and communications team (MarComm), this function spans internal and external communications; marketing communications; support for events; and content/asset creation and management for internal and external web-based properties and social media channels. They will play a role in the MarComm management team and will be responsible for developing consistent and cohesive messaging and materials across departments.

Requirements

Outstanding Interpersonal and Communication Skills. Expresses ideas and facts in a clear and understandable manner appropriate for the individual or group; listens to and comprehends what others are saying; prepares organized and structured presentations; has demonstrated ability to work with a wide range of sensitive and confidential issues and communicate effectively with a diverse group of girls, volunteers, and staff.
Excellent selling, communication, and negotiation skills.
Customer Responsiveness. Seeks and acknowledges the views and ideas from customer (internal and external); identifies, prioritizes, and balances customer issues; takes time to answer questions and explain decisions; follows through on commitments to customers in a timely manner; maintains a commitment to continuous improvement.
Project Management. Demonstrated ability to coordinate multiple projects while managing conflicting priorities and deadlines, formulate short- and long-term project goals, objectives, schedules, and priorities in line with council goals; anticipate issues, obstacles, or opportunities that may impact plans or actions; establish courses of action for accomplishing goals while attending to and incorporating information obtained during day-to-day administrative tasks.
Excellent independent decision-making skills and strong resourcefulness.
Proven record of functioning as a self-starter who can work independently with minimal oversight and take initiative; demonstrated flexibility, adaptability, self-management, and organization.
Highly motivated and target driven with a proven track record in sales.
Bachelor’s degree, preferably in communications, marketing, journalism, public relations or related field
Minimum of 5 years demonstrated, progressive experience in marketing, advertising, digital communications, graphic design, writing and communications
High proficiency in social media platforms (Facebook, Instagram, LinkedIn, etc.)
High proficiency in Adobe Creative Suite
High proficiency in Microsoft Office applications
Proficient in Adobe Experience Manager (or similar), HTML and web development/maintenance skills
Experience with Salesforce Marketing Cloud, MailChimp, Google Analytics (or similar applications) a plus
Excellent business acumen and broad experience/understanding of all facets of marketing and communication
Outstanding editing, proofreading and written and oral communication skills; proficiency in copywriting
Proven ability to successfully handle multiple projects and meet critical deadlines
Demonstrated competency in leading others in a goal and action-oriented manner
Completion of GSGLA mandatory supervisor training curriculum
Excellent organization and project management skills
Strong analytical thinking, problem solving skills and communications skills (both written and oral)
Must be a team player with excellent interpersonal skills and a commitment to relationship-building for the organization
Results-oriented and a passion for creativity
Flexibility to attend evening and/or weekend meetings and/or events
Dedication to customer service in all interaction, understanding and experience in volunteer environment
Effective decision making with a high level of personal integrity and professionalism
Non-profit experience; experience in Girl Scout organization a plus
Valid California driver’s license, vehicle in working condition, proof of insurance and the ability to fulfill timely and extensive travel requirements across a large geographical area
Able to pass a criminal background check
Comply with state-mandated reporter training
Attend GSGLA signature events and/or other activities as assigned

Responsibilities

Position the organization as the preeminent organization for girls and young women grades K-12 among key target audiences.
Cultivate and steward strong external relationships with industry professionals and vendors.
Develop compelling brand and data-driven stories and consumer campaigns that resonate with target audiences
Drive brand development and storytelling across channels
Build a broad understanding of the Girl Scouts program in order to demonstrate expertise with the media
Understand and interpret how Girl Scouts benefits girls and address this knowledge in marketing, events, brand and communications strategies
Identify and pursue opportunities for collaboration with other organizations and individuals as related to marketing, events, brand and communications strategies
Utilize expertise and experience to manage, oversee, and align consistent and cohesive GSGLA messaging both internally and externally; and maintain alignment with the GSUSA brand voice.
Support Sr. Director of Marketing and Communications and Sr. Manager of Marketing and Communications in developing, managing and executing annual strategic marketing and communications plans for GSGLA to span across all media (traditional/print, digital and broadcast) and reach appropriate target audiences, based upon specific performance goals.
Evaluate the success of various strategies and provide and implement recommendations for improvement
Proactively provide innovation across all communication vehicles that GSGLA uses (offline and online) and provide competitive insight into GSGLA communications and branding strategies
Lead the broader community of GSGLA as a visionary marketing and communications expert – provide all resources necessary to ensure that the MarComm department, greater GSGLA staff, Girl Scouts and volunteers (when applicable) speak with one voice that demonstrates that the Girl Scouts Movement advocates for girl ambition by supporting all girls.
Write interesting and effective content and collateral for use across all marketing, communication and events channels
Ensure the use of one brand voice. Develop messaging and assets that create a cohesive brand for print and all offline/traditional marketing, communication and events vehicles, including but not limited to: Product Program, GVE/Highest Awards, and GEM Program
Collaborate with MarComm colleagues and oversee Marketing Associate in developing and maintaining all digital marketing, communication and events vehicles, including but not limited to: Social media channels and scheduling platform Canva, Canto GSGLA website and related microsites Email publications and communication In-house video and photo shooting and editing
Support Sr. Director of Marketing and Communications and Sr. Manager of Marketing and Communications in creating written materials, presentations, and graphic/digital design for GSGLA in-person, digital and hybrid events -- including signature events Annual Meeting, Volunteer Recognition Ceremony, Gold Award Ceremony, Silver Award Ceremony, and She Leads; and Product Program webinars/tutorials, ensuring cohesion, consistency and brand alignment.
In partnership with the Girl and Volunteer Experience (GVE) team, develop and lead the Girls Exploring Media (GEM) program for 50 Girl Scouts, including recruiting and assessing readiness for the program, budgeting, leading and executing events, program planning, recruiting industry professionals and speakers, and coordinating GEM and chaperone participation at high profile quarterly and opportunistic events for both GSUSA and GSGLA;
Manage outside vendors including but not limited to photographers, designers, videographers/editors, events personnel and oversee their delivery of successful work product, working collaboratively with Sr. Manager of Marketing and Communications.