Marketing Communications Manager

ABBNew Berlin, WI
Hybrid

About The Position

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world. This position reports to: Local Division Manager US, Motion Services. In this role you will be responsible for leading the development and execution of the local division internal and external communication strategy, supporting local management in all communication matters, and driving outside-in thinking that ensures consistent brand positioning, aligned with global division as well as ABB guidelines. The work model for the role is: Hybrid. This role is contributing to the Motion Service Division in the US and is located in New Berlin, Wisconsin.

Requirements

  • Bachelor’s degree and 8+ years of experience in communications or marketing communications in a global matrixed organization required
  • Excellent writing and communication skills in English required
  • Ability to manage several projects in parallel while being able to execute on tough schedules and timelines required

Nice To Haves

  • Extensive knowledge and experience of Pardot or something similar highly preferred
  • Experience in both B2B and B2C highly preferred
  • Excellent collaboration skills including working cross-functionally and internationally while being able to engage and work with a range of senior business leaders and stakeholders highly preferred

Responsibilities

  • Defines the communication priorities to support the local division business strategy.
  • Develops and drives the implementation of a coherent and consistent, integrated communication plan (both external and internal) and brand positioning in-line with the global division communications strategy and guidelines.
  • Develops, recommends and executes targeted communications plans and messages including customer and partner communications, crisis communication, employee engagement and internal communications - with the objective of engaging and inspiring key stakeholders including customers, management, employees, trade media and interest groups.
  • Keeps target audience at the center of the communications plan to make the message as relevant as possible for each audience.
  • Generates leads and nurtures existing customers through traditional and digital activities.
  • Serves as a consultant to the local divisional management team to ensure quick recognition of timely opportunities and clear response to same.
  • Supports the local managing director and other key management with personal communications materials including presentations, speeches, articles.
  • Creates editorial content suitable to the promotional activity and stage of the buyers’ journey. This could include, but is not limited to, local success stories, press releases, videos scripts, social media posts, invitations, marketing automation campaigns, etc.

Benefits

  • Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
  • Choice between two dental plan options: Core and Core Plus
  • Vision benefit
  • Company paid life insurance (2X base pay)
  • Company paid AD&D (1X base pay)
  • Voluntary life and AD&D – 100% employee paid up to maximums
  • Short Term Disability – up to 26 weeks – Company paid
  • Long Term Disability – 60% of pay – Company paid. Ability to “buy-up” to 66 2/3% of pay.
  • Supplemental benefits – 100% employee paid (Accident insurance, hospital indemnity, critical illness, pet insurance)
  • Parental Leave – up to 6 weeks
  • Employee Assistance Program
  • Health Advocate support resources for mental/behavioral health, general health navigation and virtual health, and infertility/adoption
  • Employee discount program
  • 401k Savings Plan with Company Contributions
  • Employee Stock Acquisition Plan (ESAP)
  • 11 paid holidays.
  • Salaried exempt positions are provided vacation under a permissive time away policy.
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